Time for Better

As the climate clock ticks closer to crisis, COP29 in Baku must serve as a pivotal moment to close the emissions gap and realign global efforts with the 1.5°C goal. The latest UNEP report warns that annual greenhouse gas emissions remain alarmingly high, risking a dangerous temperature rise that could exceed 3°C without immediate, coordinated action. With this "climate crunch time" upon us, achieving the necessary 42% emissions reduction by 2030 requires a united global response. Strategic communication can play a transformative role in mobilizing this response. By effectively communicating climate urgency and outlining actionable pathways, we can rally diverse sectors, engage the public, and empower policymakers to commit to and act on ambitious climate targets.  ____________________ As COP29 draws near, let’s harness the power of communication to bridge the emissions gap and build a future where progress aligns with climate goals. At Time for Better, we believe in the power of collaboration to help create a positive change. We specialize in creative climate communications and consulting. Let's work together to do better for people and the planet. #ClimateCommunication #COP29 #Baku #Climate

With COP16 concluded in Cali, Colombia, the message is clear: the global community must ramp up biodiversity funding and embrace Indigenous leadership to safeguard our planet. Despite a goal of $700 billion, only $400 million has been secured, underscoring the need for greater contributions, mainly from Global North nations, to close this critical gap. A bright spot at COP16 was the amplified voice of Indigenous groups, whose ancestral knowledge is now increasingly recognized as essential to shaping resilient strategies for biodiversity. As attention shifts to COP29 in Baku, Azerbaijan, this November, all eyes will be on climate financing and emissions reduction—a chance to continue the inclusive dialogue and build on these commitments. ____________________ At Time for Better, we call on leaders to recognize the importance of diverse groups to make a positive difference in our future. We specialize in creative climate communications and consulting. Let's work together to do better for people and the planet. #ClimateCommunication #COP16 #COP30

As we approach 2025, corporate sustainability communications are set to evolve. According to 3BL’s mid-year report, 2024 has been about data-driven storytelling—blending numbers with compelling narratives to capture attention. But what’s next? With COP30 in Brazil putting the Amazon and Indigenous leadership in the spotlight, expect nature-based solutions and biodiversity to lead the conversation. AI-powered personalization will help brands deliver more targeted sustainability messages, while blockchain technology may play a bigger role in ensuring transparency and trust in sustainability claims. 2025 is the year to push boundaries, embrace new tech, and tell stories that make an impact. ____________________ At Time for Better, we specialize in helping brands craft impactful and relevant climate communications. Let’s work together for a better planet. We specialize in creative climate communications and consulting. Let's work together to do better for people and the planet. #CSR #CorporateSustainability #SustainabilityCommunication #ClimateCommunication

Recent research shows that while the concept of climate justice might be new to many, its values are not. 💡In today’s fast-evolving conversation about climate change, one thing is clear: people care about fairness. While the term "climate justice" might not be widely understood yet—66% of participants in a recent Nature Climate Change global survey hadn’t heard of it—most already support its underlying principles. 📈This gap between knowledge and instinct presents a great opportunity for brands. Brands that embrace climate-driven storytelling can help close the understanding gap while aligning themselves with a growing global movement. 💬By integrating climate justice principles—fairness, inclusivity, and addressing inequality—into their messaging, brands can resonate deeply with audiences and demonstrate genuine commitment to a sustainable and just future. Read more https://lnkd.in/gUBtpdWd ____________________ At Time for Better, we help brands recognize the power of climate justice storytelling to inspire action and drive meaningful change. We specialize in creative climate communications and consulting. Let's work together to do better for people and the planet. #ClimateCommunication #Storytelling #ClimateChange #Research

Our words matter—especially when talking about climate solutions. 🔬A study by the University of Cambridge showed that nature-based solutions evoked more positive emotions like joy when discussing climate change solutions. This result differed from human-based technological solutions that evoked more negative emotions like disgust. 🌱This study highlights that many people feel more aligned with solutions that partner with and support nature. This is our chance to spotlight and promote nature-based solutions to a broader audience. To read more about this study follow the link.  https://lnkd.in/gMJfbc-i ____________________ At Time for Better, we bring climate hope to the forefront. We specialize in creative climate communications and consulting. Let's work together to do better for people and the planet. #NatureBasedSolutions #ClimateSolutions #ClimateCommunication

That’s a wrap on the first week of COP16 in Cali, Colombia! COP16, the UN Biodiversity Conference, kicked off on October 21st and runs through November 1st. ✍️Why is COP16 so crucial? This conference presents a pivotal opportunity to prioritize the health of our planet by shaping a thriving, sustainable ecosystem. COP16 will focus on turning the promises made in the 2022 Kunming-Montreal Global Biodiversity Framework into real, actionable steps. We're already seeing momentum, with countries, scientists, and Indigenous communities rallying for meaningful change. 🕊️The theme of this year’s conference, "Peace with Nature," highlights the need for collaborative efforts between humanity and the natural world to drive positive, lasting impact. ____________________ At Time for Better, we believe in coming as a collective group to create positive change for nature. We specialize in creative climate communications and consulting. Let's work together to do better for people and the planet. #ProtectWhatWeLove #COP16 #Cali #NatureCOP #BiodiversityCOP

As carbon emissions rise, our planet warms—and nowhere is this more devastating than in our polar regions like Antarctica. This icy wilderness is vital for regulating our climate and maintaining the health of our oceans, but it’s under severe threat from rising temperatures, melting ice, and overfishing. Right now, we have a historic opportunity to protect it. The Commission for the Conservation of Antarctic Marine Living Resources (CCAMLR) is currently convening in Hobart, Australia. They hold the power to establish Marine Protected Areas (MPAs) that will safeguard Antarctica’s delicate ecosystem and create the largest act of ocean protection in history. 🌎💙 We need your voice! Join Only One's campaign and urge global leaders to act. Let’s protect Antarctica for future generations: https://lnkd.in/d4fqX5T

Are you on the ground at #COP16 in #Cali Columbia? From October 21 - November 1, 2024, Cali will host global leaders and stakeholders at the Conference of the Parties to discuss biodiversity conservation and sustainable development. Critical discussions include advancing resource mobilization for biodiversity financing. 🌱 Check out Ampliseed's Beginner’s Guide to COP16 to help you navigate the biodiversity talks and the vibrant city of Cali: https://lnkd.in/gKJUSn4i ____________________ Follow along with Time for Better, where we will amplify on-the-ground communications campaigns. We specialize in creative climate communications and consulting. Let's work together to do better for people and the planet. #Biodiversity #COP30 #Nature

Join us in welcoming Zoë Red as our new Director of Impact at Time for Better and Better Earth! With her incredible background in creative strategy, environmental activism, and global partnerships, Zoë will be driving transformative change for people and the planet.  ____________________ Time for Better is a creative climate communications agency. We specialize in creative climate communications and consulting. Let's work together to do better for people and the planet. #TimeforBetter #ClimateCommunication #Climate

Today is the 52nd anniversary of the Marine Mammal Protection Act! This was enacted and is implemented by NOAA Fisheries, U.S. Fish and Wildlife Services, and Marine Mammal Commission. 🐋 Marine mammals are essential for a healthy ocean ecosystem. Every ocean animal and species supports the ecosystem in various ways. For example, whales can capture large amounts of carbon and provide nutrients to deeper ocean depths through fecal matter. ✍️ Having good policies allows for protecting and conserving a healthy planet. The Marine Mammal Protection Act is a powerful example of science-based collective organizing for change! ____________________ At Time for Better, we’re all about embracing good policy that protects our planet. Join us on the journey to make every moment—and every choice—better for the planet. We specialize in creative climate communications and consulting. Let's work together to do better for people and the planet. #NOAA  #MarineMammals #ClimateAction