Urban Science

Wouldn’t it be great to be able to predict the March Madness champion – or which underdogs will pull off upsets? While we can’t guarantee a perfect bracket, we can help automotive marketers identify auto shoppers with a significantly higher purchase likelihood. Our daily industry sales data empowers our clients to identify and target leads primed to go all the way. Learn more: https://bit.ly/42zF5ur

Dealers: 19% of your leads defect to your competitors – same- and competitive-brand stores. Save time and $$$ by automatically removing lost leads (defections) from your sales pipeline daily with SalesAlert so you can focus on true in-market shoppers. Even better, our TrafficView solution taps the power of our unrivaled industry sales data, updated daily, to help you understand what factors cause your defections so you can learn from your losses and optimize your follow-up strategies for long term success. Increase your sales efficiency today: https://bit.ly/4ihYuF4

Boost your service traffic and revenue by sending targeted incentives with AutoHook. This turnkey solution incentivizes and engages prospects through private, highly targeted service-focused incentives to increase conversion and drive qualified traffic to your dealership. Start driving customers to your service drive today: https://bit.ly/41MUSUG

Our Media Performance team will be on-site at the Association of National Advertisers conference in Orlando from March 31 to April 2. Visit our booth or reach out to schedule a meeting and discover how our Media Performance solutions – driven by our unrivaled daily sales data – can help optimize your auto ad spend. Learn more: https://bit.ly/41pEiLH

Today, we want to express our deepest thanks and gratitude to our incredible team, which helped us raise more than $4,600 for wildfire relief efforts in Los Angeles – and to the many first responders and relief personnel working across the area. These fires have deeply impacted our team, and our families and loved ones. Thanks to the generosity of our employees – including those in our Long Beach office – we’re able to contribute to the Los Angeles Fire Department Foundation Wildfire Emergency Fund and the American Red Cross to support those affected by this devastation. We’re honored to play a role in supporting recovery efforts and stand united with the community. Learn more: https://bit.ly/4ktt0NV

Two steps dealers can take to sell more vehicles and optimize the consumer buying experience. 1️⃣ Use TrafficView to identify and map the geographic areas in which your leads are located. 2️⃣ Deploy a targeted incentive campaign with AutoHook to get your leads into the showroom for test drives. By combining TrafficView’s insights with AutoHook’s unique ability to deploy targeted incentives that drive action, dealers can efficiently move qualified buyers into the showroom and close more sales. Improve your profitability today: https://bit.ly/41gCROG

One dealer leveraged insights from both their dealer management system (DMS) and our ServiceView solution to identify, prioritize and capture service opportunities in their market. As a result, they increased service order volume and revenue — turning insights into real business growth. Learn more: https://bit.ly/3YTW09B

Since our company was founded in 1977, we’ve established and reinforced our position as a leading global automotive consultancy and technology firm that drives innovation into every corner of our industry. Each day, we tap the power of our proven scientific processes and methodologies – and unrivaled data and solutions – to help automotive manufacturers and dealers, and the advertising technology firms that support them, operate more efficiently and maximize their returns. Learn more: https://bit.ly/3EeDnER

Outdated registration data can misguide your ad campaign, leading to wasted time and money spent targeting out-of-market customers. Suppression Audiences addresses this challenge by removing outdated targets using near-real-time sales data, enabling advertisers to deliver better results and a higher return on investment. Enhance your auto marketing today: https://bit.ly/3QvLYWs #AdTech #MediaPerformance #AutoMarketing #Suppression

FinancialView transforms complex automotive financial data into easily manageable insights, empowering OEMs to streamline operations and drive smarter business decisions. Learn more: https://bit.ly/3D3pARc