STRAT

Unleash the transformative power of Generative AI and see how it’s revolutionizing the field of strategic design. In this enlightening session, we explore the profound impact of AI-driven creativity on shaping innovative strategies and solutions. Generative AI isn't just a tool; it's a catalyst for rethinking how we approach design challenges and opportunities. Discover how Generative AI can streamline design processes, enhance creativity, and deliver data-driven insights that inform strategic decisions. From automating routine tasks to generating complex design concepts, AI enables designers to push the boundaries of what’s possible. Learn about real-world applications where AI has led to breakthrough designs and strategic shifts, and gain practical tips on integrating these technologies into your own projects. Join us at STRAT to understand how to harness Generative AI to craft cutting-edge strategies, elevate your design thinking, and stay ahead in an increasingly competitive landscape. The future of strategic design is here— embrace it with AI-driven innovation. Mark your calendar for the upcoming STRAT USA this September 9-11, 2024! Register here: https://lnkd.in/e7hQ38Xh #STRAT #STRAT2024 #KeyBusinessMetricsGoogle #DigitalStrategyLeadership #FeaturedSpeaker

Get ready to be inspired! We’re thrilled to announce only 4 days to go for the STRAT. Nestled in the heart of Boulder, the iconic venue combines modern elegance with historical charm, providing the perfect backdrop for our groundbreaking sessions and networking opportunities. From its state-of-the-art facilities to its beautifully designed spaces, every corner of the venue is crafted to enhance your conference experience. Whether you're attending dynamic keynote presentations, participating in interactive workshops, or connecting with fellow attendees in our expansive networking areas, you’ll be immersed in an environment that fosters creativity and collaboration. Mark your calendar for the upcoming STRAT USA this September 9-11, 2024! Register here: https://lnkd.in/e7hQ38Xh #STRAT #STRAT2024 #KeyBusinessMetricsGoogle #DigitalStrategyLeadership #FeaturedSpeaker

Join Calvin Robertson on a dynamic session that is designed specifically for UX professionals eager to transition from designing for others to crafting their own innovative products. Dive into the essentials of product ideation, user research, and design thinking to turn your vision into a reality. Learn how to identify opportunities, validate ideas, and build products that not only meet user needs but also stand out in a competitive market. With hands-on workshops, real-world case studies, and expert guidance, you’ll gain the skills and confidence needed to transform your concepts into successful products. Empower yourself to lead your own projects, drive your career forward, and make a lasting impact on the UX landscape. Mark your calendar for the upcoming STRAT USA this September 9-11, 2024! Register here: https://lnkd.in/e7hQ38Xh #STRAT #STRAT2024 #KeyBusinessMetricsGoogle #DigitalStrategyLeadership #FeaturedSpeaker

As AI continues to reshape industries, product teams must be equipped with the tools and knowledge to design experiences that are not only innovative but also deeply impactful. This session with Mike Oren, PhD focuses on empowering product teams to create AI-driven products that resonate with users. We’ll explore key strategies for integrating AI into product design, from understanding user needs and ethical considerations to leveraging data and machine learning algorithms effectively. Learn how to build a cross-functional team that collaborates seamlessly, ensuring that AI enhances rather than complicates the user experience. Whether you’re working on enhancing personalization, automating processes, or developing intelligent interfaces, this session will prepare your team to harness AI’s full potential and deliver products that make a real difference in users' lives. Mark your calendar for the upcoming STRAT USA this September 9-11, 2024! Register here: https://lnkd.in/e7hQ38Xh #STRAT #STRAT2024 #KeyBusinessMetricsGoogle #DigitalStrategyLeadership #FeaturedSpeaker

At Google, user experience (UX) research is at the heart of every product design and innovation. This session delves into the methodologies and insights that drive Google’s commitment to creating intuitive, user-centered designs. By deeply understanding user behavior, needs, and pain points, Google’s UX research teams are able to craft experiences that not only delight users but also drive significant business outcomes. Learn from Erik Nelson, how UX Research has been especially impacted by Tech Layoffs? Erik is a UX research leader at Google where his team is responsible for products focused on both the user facing and advertiser facing sides of the advertising ecosystem. Discover how thorough research informs design decisions, enhances usability, and ultimately moves the needle on key business metrics like user engagement, retention, and conversion rates. Mark your calendar for the upcoming STRAT USA this September 9-11, 2024! Register here: https://lnkd.in/e7hQ38Xh #STRAT #STRAT2024 #KeyBusinessMetricsGoogle #DigitalStrategyLeadership #FeaturedSpeaker

Join Brandon Harwood in the upcoming STRAT event. In this talk, we will examine the current state of AI in creativity, its risks and benefits, and strategies for designing effective human-AI co-creative interfaces that boost human creativity without attempting to replace it. Our approach is rooted in maintaining a healthy skepticism, ensuring that we’re not just following trends, but rigorously challenging the status quo. Together, we’ll navigate the fine line between leveraging AI’s potential and avoiding the pitfalls of overhyped expectations, ensuring that our designs are informed, thoughtful, and truly impactful. Join us to explore how AI can reveal patterns, challenge assumptions, and inform our design processes, all while maintaining a healthy skepticism, challenging the status quo, and avoiding the hype. Mark your calendar for the upcoming STRAT USA this September 9-11, 2024! Register here: https://lnkd.in/e7hQ38Xh #STRAT #STRAT2024 #KeyBusinessMetricsGoogle #DigitalStrategyLeadership #FeaturedSpeaker

Imagine a world where creativity knows no bounds, and collaboration is elevated by the limitless potential of AI. In the upcoming event STRAT explore the cutting-edge intersection of technology and human ingenuity, where artificial intelligence becomes a co-creator, enhancing artistic expression and collaborative endeavors. From designing immersive experiences to pioneering new forms of media, this is where the future of creativity unfolds. Join us on a journey to discover how AI is transforming the way we create, connect, and collaborate—pushing the boundaries of what’s possible and inspiring the next wave of innovation. Mark your calendar for the upcoming STRAT USA this September 9-11, 2024! Register here: https://lnkd.in/e7hQ38Xh #STRAT #STRAT2024 #KeyBusinessMetricsGoogle #DigitalStrategyLeadership

Take a Look! Here are a few clicks from our recent event that captured the energy, excitement, and unforgettable moments we shared. Each photo tells a story—from inspiring keynotes and engaging workshops to vibrant networking sessions and the enthusiastic participation of our amazing attendees. We hope these highlights give you a glimpse of the incredible experience and the lasting connections made. And be ready to join our upcoming event STRAT. Mark your calendar for the upcoming STRAT USA this September 9-11, 2024! Register here: https://lnkd.in/e7hQ38Xh #STRAT #STRAT2024 #KeyBusinessMetricsGoogle #DigitalStrategyLeadership #FeaturedSpeaker

AI isn’t just a trend—it’s the driving force behind the most transformative innovations. AI Innovation and Integration services are designed to propel your business into the future. From automating complex processes to enhancing customer experiences, cutting-edge AI technologies  with seamless integration strategies, you can ensure your company stays ahead of the curve. In upcoming conference STRAT, Ranjeet Tayi will present a framework he is deploying at Informatica to prepare the enterprise for strategic AI integration throughout the design organization and its suite of products. His talk will answer questions like: - What do i need to learn about AI as a designer to have an impact on AI-powered product direction and team processes? - How can design lead AI innovation within a data-driven company like Informatica? - What is possible today, and what will be possible tomorrow? Mark your calendar for the upcoming STRAT USA this September 9-11, 2024! Register here: https://lnkd.in/e7hQ38Xh #STRAT #STRAT2024 #KeyBusinessMetricsGoogle #DigitalStrategyLeadership #FeaturedSpeaker

By focusing on empathy, transparency, and ethical design, we uncover strategies to make AI not just a tool, but a trusted partner in our daily lives. Discover how to create AI that resonates on a human level, fostering engagement that feels personal and trustworthy. Gavin Lew will be our speaker in upcoming event STRAT. Gavin’s presentation will explore the crucial elements to build trust in AI technology as the foundation to a product design strategy. Engage with STRAT’s speakers and audience members throughout the conference to consider how trust dynamics impact the adoption and success of AI technologies. By considering these critical aspects, you’ll receive valuable insights into crafting trustworthy AI products that resonate with users, fostering a stronger bond between technology and humanity. Mark your calendar for the upcoming STRAT USA this September 9-11, 2024! Register here: https://lnkd.in/e7hQ38Xh #STRAT #STRAT2024 #KeyBusinessMetricsGoogle #DigitalStrategyLeadership #FeaturedSpeaker