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Breaking News: Amazon discontinues JustWalkout Tech from Amazon Fresh stores. Over the past 5 years, here at Veeve, we've been emphasizing a crucial point with investors and retailers alike. While impressive, this technology fails to address the industry's dreaded three-letter acronym: "ROI." Grocers operate on razor-thin margins – 3% or less – making ROI the key to widespread adoption. While having 1 or 2 experimental stores is one thing, deploying scalable technology that offers a clear ROI is what sets the smart carts apart from ceiling-based cameras. Here's why: 1. #Veeve's interactive screen fosters one-on-one shopper engagement, resulting in a significant increase in basket size, sometimes as high as 20% or more. 2. Furthermore, by connecting screens to customers, Retail Media Network offers a groundbreaking opportunity. Retailers can run millions of targeted ad impressions within physical stores, rivaling the accuracy of Instagram or TikTok ads. If you're a retailer, Amazon's move reveals the real winner. If you're hesitant about using Amazon or Instacart Caper smart carts, Veeve provides a comprehensive solution for a full digital transformation of your stores. Let's discuss! https://lnkd.in/gf-iShTj