VeraViews

VeraViews is joining forces with the United Arab Emirates (UAE) government through its incorporation under the 'NextGen FDI’ program. As part of this initiative, we're establishing our global headquarters in the Dubai Media City (DMC) to support the UAE's efforts in regulating its burgeoning advertising market. Together, we will deploy VeraViews' suite of open-ledger advertising technologies to identify and mitigate advertising fraud and control the spread of harmful misinformation across the UAE. This initiative aims to fortify the region's digital advertising ecosystem, driving enhanced safety and trust across all stakeholder touchpoints. Check out the press release below for more details 👇 https://lnkd.in/e4Q5T3VM

Did you know? ⏳ Programmatic advertising wasn’t always as simple as it is now. Every ad placement once demanded manual intervention: calls, meetings, and a series of follow-ups. Thanks to automation, advertisers today can deliver the right message to the right audience at just the right moment. #DidYouKnow #Programmatic #AdTech #Advertising

✈️ Next stop: Dubai! We're thrilled to attend Binance Blockchain Week 2024. Our CEO, Mark Firth, will be on the ground Oct. 30-31, diving deep into discussions and sharing how VeraViews is redefining the advertising standard through the application of blockchain technologies. 📍 See you there! #Blockchain #BinanceBlockchainWeek #Binance

Secure your ad spend with blockchain. 🔒 VeraViews uses patented Proof of View (PoV) technology to ensure every ad dollar is spent where it should be—no leaks, no waste. 💬 Have you considered blockchain for your advertising needs? Drop a comment below! #DigitalMarketing #Blockchain #AdFraud

VeraViews transforms the way Web 2.0 and Web 3.0 businesses monetize their online traffic. 🌐 Infrastructure-agnostic 🔧 Zero-cost deployment ✅ PoV™ verified impressions Ready to increase your revenue? Send us a message today! #DigitalTransformation #Monetization #Web3 #Traffic

Ad budgets are skyrocketing, but so is the threat of ad fraud. Find out how VeraViews leverages blockchain and AI to protect your campaigns. Read the full article ⬇ #AdFraud #AdTech #DigitalAdvertising

AdTech Workshop - Lesson 7: What does "Proof of View" technology do? In a digital landscape where ad fraud is a constant threat, ensuring that ads are seen by real users is more important than ever. VeraViews' patented Proof of View (PoV) technology addresses this challenge by verifying that ads are viewed by genuine users, not bots. This process is crucial for maintaining the integrity of ad campaigns and ensuring that advertisers get what they pay for. By recording each verified ad view on a blockchain, PoV technology provides transparent and auditable proof of genuine engagement. This not only protects advertisers from fraudulent activity but also builds trust across the entire advertising ecosystem. With PoV, advertisers can be confident that their ad spend is driving real, measurable results. Got questions? Drop them below! 👇 #VeraViews #Workshop #AdTech #ProofOfView #DigitalAdvertising #AdVerification #Blockchain #RealViews #FraudPrevention

AdTech Workshop - Lesson 6: How do advertisers know if their ads are actually being seen by real people? In the digital advertising world, ensuring that ads are viewed by genuine users rather than bots or fraudulent traffic is crucial. This is where ad verification technology comes into play. By using advanced tools to monitor and verify ad views, advertisers can confirm that their content is reaching the intended audience. At VeraViews, our Proof of View technology takes this a step further by verifying real ad views and recording this data on a blockchain. This provides advertisers with auditable proof that their ads are being seen by genuine users, not bots or fraudulent traffic. Stay tuned as we continue to explore critical topics in our AdTech Workshop Series! Got questions? Drop them below! 👇 #VeraViews #Workshop #AdTech #AdVerification #ProofOfView #DigitalAdvertising #FraudPrevention #RealViews

AdTech Workshop - Lesson 5: What is blockchain technology? You might think blockchain is only related to digital assets, but it goes beyond that. Blockchain is a decentralised, tamper-resistant digital ledger used for various applications, including advertising. At VeraViews, we leverage blockchain technology to record adview data, ensuring transparency and preventing fraud within the advertising ecosystem. This not only secures the data but also builds trust between all parties involved. Stay tuned as we dive deeper into these essential topics in our AdTech Workshop Series! Got questions? Drop them below! 👇 #VeraViews #Workshop #AdTech #Blockchain #DigitalAdvertising #FraudPrevention #Transparency

AdTech Workshop - Lesson 4: What does "open ledger advertising ecosystem" mean? An open ledger advertising ecosystem is a system where ad data is recorded on a transparent, tamper-resistant blockchain. This approach ensures that all ad campaign data is auditable and verifiable by all parties involved. At VeraViews, we utilise this open ledger method to provide clear, tamper-proof data, fostering trust and accountability throughout the ad process. Stay tuned as we continue to break down key concepts in our AdTech Workshop Series! Got questions? Drop them below! 👇 #VeraViews #Workshop #AdTech #OpenLedger #Blockchain #DigitalAdvertising #AdTransparency