VIOOH

We're live!🎉 The VIOOH team are thrilled to announce the launch of our annual whitepaper, State of the Nation 2024 for the fifth year running. We have partnered with international research and strategy agency, MTM to survey 1,200 advertisers and agencies across the US, UK, Australia, Germany, France, and guest market Brazil to learn about the current state of the nation of programmatic DOOH advertising. 🗣️ “Globally marketers increasingly recognise prDOOH’s flexibility, dynamic creative opportunities and sustainability benefits. We’re confident its growth will continue, and as this report indicates, we anticipate a 28% increase in prDOOH spending over the next 18 months, with significant budgets sourced from existing traditional and digital budgets, as well as entirely new budget allocations” says Jean-Christophe Conti, Chief Executive Officer at VIOOH. 📑 Download our reports today by visiting https://hubs.li/Q02PY1qn0 👉 Read more in our official press release here: https://hubs.li/Q02PY0KG0 #VIOOH #SOTN24 #StateofTheNation24 #Research #AdvertisingTrends #DOOH #AdTech #OOH

Join us in marking another ✨Employee Milestone Celebration✨ Emma Motha, our Marketing Communications Manager, reflects on her 5 years at VIOOH. Thanks Emma for being an amazing VIOOHer! #LifeatVIOOH If you are interested in learning more about careers at VIOOH please visit 👉 https://hubs.li/Q02VtMYN0

Happy Friday!😅 This Friday we're sharing some insight into the out-of-home industry, particularly the many innovative opportunities which make an OOH campaign contextually relevant. A recent article from EMARKETER discusses how out-of-home spend will reach $9.19 billion this year, with an increasing share coming from digital (March 2024 forecast). Here are three trends Anna Bager from the OAAA expects to see in OOH in 2025 and how each will impact brands. 1️⃣ Programmatic DOOH will improve contextual advertising 2️⃣ Measurement and attribution will continue to improve 3️⃣ Creative implementations will allow for more robust data collection 🤔 What do you foresee in OOH for 2025? Comment below! Click here to read the article in full 👉 https://hubs.li/Q02VH7Sk0 #DOOH #OOH #Trends #Insight

What a busy few months it's been! As we near the end of our State of the Nation roadshow today we're looking back at the wonderful panel we hosted in September in London at the incredible venue Frameless! 🇬🇧 Watch the video below to learn about our the key findings from the UK report with panelists from VIOOH, JCDecaux UK, Yahoo, eToro and team × (Omnicom) 📽 https://hubs.ly/Q02VsyTw0 #DOOH #prDOOH #StateoftheNation #SOTN #SOTN24

Happy Friday! 👋 Today we're coming at you with a fun Friday poll! Let us know whether you're Christmas obsessed or a grinch! 🎄

We had a great time at #VideoEveryWhereSummit and hope you enjoyed our session too with our CMO, Helen Miall

🍗 Working with VIOOH and partners, KFC, leveraged programmatic DOOH technology to drive app downloads and sales in the competitive Australia quick service restaurant (QSR) market, achieving 177k app downloads over the 11-day period (nearly doubling downloads from the previous campaign)! Learn more about the campaign and its results on our case study portal below ⬇️ 🤝 Partners: JCDecaux Australia, EssenceMediacom Australia x GroupM Nexus https://hubs.li/Q02TN3Bj0 #DOOH #prDOOH #CaseStudy #KFC #Campaign #SuccessStory #OOH

🇺🇸 Hey Intersection Co.👋 We went live with Intersection in July, launching programmatic sales in America's top cities! Through this partnership, US and International buyers will be able to programmatically access Intersection’s over 6,500 street and transit screens in 13 designated market areas (DMAs) and 90 airports through VIOOH’s real-time Trading Manager platform! Check out their amazing inventory, offering premium products at a national scale👀 🏙️ Street Furniture ✈️ Airport 🚇 Transit Media: Rail and Station 🛍️ Destination Media: Malls, Hotels, Retail 📽️: https://hubs.li/Q02VgPHm0

Happy Wednesday! Today we are celebrating one of our long-serving employees🏆 One of the most exciting things for us at VIOOH is promoting our own exceptional talent from within. Hear from our very own, Ethan (Che-Yi) Huang, Product Deployment Manager, who has been at VIOOH the past 3 years. Thanks Ethan for being an amazing VIOOHer! #LifeatVIOOH If you are interested in learning more about careers at VIOOH please visit 👉 https://hubs.li/Q02VsDtX0

Nous sommes à quelques semaines de notre événement à Paris. Nous vous invitons à un petit-déjeuner le mardi 5 novembre, où des échanges enrichissants avec des experts du secteur aborderont l'état actuel du programmatique DOOH en France. Découvrez nos intervenants: ✨ Valérie Decamp, CEO, MEDIATRANSPORTS ✨ Isabelle Schlumberger, EVP Sales & Development, JCDecaux France ✨ Manuel BERLAND, Co-Founder, Fill Up Média ✨ Tanguy Van Ingelgom, CEO, Ted Jordan SRL ✨ Axelle Briau, Account Director, StackAdapt D'autres intervenants seront annoncés prochainement... RSVP dès aujourd'hui! ➡️ Inscrivez-vous ici: https://hubs.li/Q02VhnKf0 🗣️ Veuillez noter que cet événement se déroulera en français.