Viseven

Ready to redefine your connection with healthcare professionals in today’s fast-paced digital landscape? Join Viseven and SciencePOD to explore essential tools and best practices that can elevate your digital engagement with HCPs. 🗓 When: Today, November 6th, at 3 PM CET Topics we’ll cover: 🔹 Creating Content that Truly Connects with HCPs 🔹 Maximizing Engagement through Optimized Content 🔹 Scaling Up with Advanced Tech 🎤 Speakers: Nataliya Andreychuk, Co-Founder & CEO, Viseven Sabine Louët, Founder & CEO, SciencePOD Don’t miss this chance to gain actionable strategies for making a measurable impact on your HCP engagement efforts. See you there: https://lnkd.in/d4rTQ6Ax

HCPs today face an avalanche of new information, tools, and breakthroughs. Yet, despite the flood of content, a significant challenge remains: finding material that offers real, trustworthy value. 💡In fact, a recent study by EPG Health reveals that 77% of pharma companies and 68% of service providers struggle to create digital engagement that truly connects with HCPs. 🔍The result? HCPs are gravitating toward independent sources they consider credible, leaving many pharma-generated resources overlooked. By embracing a more authentic approach, companies can capture HCP interest and build lasting, meaningful connections. We’ve put together key recommendations for enhancing HCP engagement and building meaningful connections. Check out our insights in the carousel! For a deeper dive into optimizing digital engagement, join us at our upcoming webinar, Best Tools and Practices for Digital Engagement in Pharma: https://lnkd.in/d4rTQ6Ax In this session, we’ll share practical strategies and innovative tools to elevate digital engagement with HCPs. Together, we’ll discover how to forge meaningful connections that resonate across specialties, regions, and therapeutic areas. 🎤 Speakers: Nataliya Andreychuk, Co-Founder & CEO, Viseven Sabine Louët, Founder & CEO, SciencePOD

In the healthcare sector, personalized communication is vital. However, HCPs, who manage 11 to 20 patients daily, are feeling the strain. According to Accenture, 64% of HCPs feel overwhelmed by digital communications from pharmaceutical companies. AI-driven personalization offers a solution. With AI analytics, pharma marketers can customize messaging based on real-time HCP behavior, making it more relevant. This approach works: nearly 40% of HCPs say they’d engage more with brands offering tailored content. Join our webinar, Scaling Personalized Campaigns: Strategies for Global-to-Local Success, to learn how AI can enhance HCP engagement effectively: https://lnkd.in/dqN3uyUM Speakers: ▪️ Jean-François Delas, Chief Customer Experience Officer ▪️ Pavel Klymenko, Head of Omnichannel / Multichannel Excellence ▪️ Hana Nendl, Global Digital B2B & Omnichannel Lead, Nestlé Health Science

HCPs are busier than ever — so how can you be sure your content truly resonates with them? Use this checklist to gauge if your messaging aligns with HCP needs, values their time, and delivers relevant, science-backed insights. For deeper insights, join our upcoming webinar on November 6th at 3 PM CET. Explore practical strategies to elevate digital engagement with HCPs in today’s digital-first world, with expert guidance from Nataliya Andreychuk, Co-Founder & CEO of Viseven, and Sabine Louët, Founder & CEO of SciencePOD. Register now and take your HCP engagement to the next level: https://lnkd.in/d4rTQ6Ax

October’s newsletter is here, and it’s packed with the latest updates from across the pharmaceutical industry! This month, we shine a spotlight on Breast Cancer Awareness, sharing a heartfelt message from Viseven’s CEO, Nataliya Andreychuk, about the importance of resilience and support during health struggles. In addition, new research shows that AI is making waves in healthcare, with 87% of providers eager to implement it to improve patient care and reduce burnout. Plus, with new CDC guidelines, access to pneumococcal vaccines has expanded, reaching more adults in need of preventative care. Discover all the stories shaping the industry this month 👇

Is your digital transformation hitting roadblocks? You’re not alone. With 70% of businesses aiming for DX, only 30% are expected to succeed. In her latest article for Martech Zone, Nataliya Andreychuk explores how fostering cross-functional collaboration and breaking down silos can significantly accelerate your progress and drive innovation. Discover strategies to overcome unhealthy competition and communication barriers. Read more to unlock the keys to a successful digital journey: https://lnkd.in/dryEfuFa

In our recent webinar, we tackled the exciting and sometimes chaotic world of congress participation! In this clip, Nataliya Andreychuk shares how companies can avoid the last-minute scramble for content. Instead, by embracing technology, we can create engaging conversations that truly resonate with healthcare professionals. It’s all about finding the right workflow! Ready to discover tips that’ll elevate your congress experience? Don’t miss out — watch the full video and get ready to transform your approach!

We continue to share our insights from the Pharma Customer Engagement event, where this year's sessions were filled with inspiration and valuable takeaways. In a captivating discussion, Dan Atieh, Head of eWizard, and Dr. Kenneth Sanchez, Pharma Global Commercial Operations, explored "Bridging Data & Digital Disconnects: The Power of Modular Content." This presentation was both enlightening and motivating, highlighting the critical need for alignment among marketing, compliance, and regulatory functions to achieve successful digital transformation. Want to dive deeper into this transformative approach? Check out the Key Insights in our carousel!

Did you know that you can significantly reduce content creation time while delivering highly personalized digital experiences in the pharma industry? At Building Pharma Digital Experiences with AEM, Oksana Matviienko, Regional Director at Viseven, will demonstrate how to leverage modular content and AEM to streamline your digital strategy, delivering consistent, compliant, and engaging experiences across all channels. 🗣️ With over 15 years of experience in marketing, sales, and business development, Oksana is an expert in AEM and modular content. She will guide you through creating scalable, personalized digital touchpoints – from websites to microsites, interactive content units, presentations, and more. What you'll gain:  ✅ Discover the essential components your templates should include to meet the high standards of pharma websites, leveraging our expertise in AEM to ensure consistency, accelerate content creation, and bring campaigns, product launches, and regional sites to market faster.  ✅ Learn how modular content allows for efficient reuse and adaptation of content across various platforms, ensuring compliance and brand consistency. ✅ Explore how the integration of AI and data enhances personalization and automates workflows for seamless, scalable digital experiences.   ✅ Uncover how eWizard’s MLR Acceleration Engine transforms the MLR review process for pharmaceutical content with cutting-edge automation and machine learning, streamlining approvals, aligning content effortlessly with regulatory standards, and accelerating your path to market success. Join us on November 19 to unlock the full potential of AEM and modular content, delivering engaging, compliant, and efficient digital experiences across all touchpoints, while maintaining brand consistency and accelerating your digital strategy! Sign up here: https://lnkd.in/dmA8hdhC

How can pharma truly connect with healthcare professionals in today’s digital world? Join us for an engaging and insightful webinar where we’ll share practical strategies and innovative tools to elevate digital engagement with HCPs. Together, we’ll discover how to forge meaningful connections that resonate across specialties, regions, and therapeutic areas, helping you take your engagement efforts to the next level. Key Topics: ▪️Engaging HCPs with impactful content: Learn how to create concise, science-driven messaging that truly speaks to HCP needs and aligns with important industry milestones.milestones. ▪️Optimizing pharma content: Find out which content formats resonate best with your audience and how to harness data analytics to fine-tune your engagement strategies. ▪️Scaling global digital engagement: Discover how to leverage AI-powered localization, automation, and compliance to effectively deploy content across diverse markets. 🎤 Speakers: Nataliya Andreychuk, Co-Founder & CEO, Viseven Sabine Louët, Founder & CEO, SciencePOD 📅 Save the Date for November 6th, 3 PM CET