Web3 Pro

Join our Founder, X Christian Ferri, tomorrow at 2:20pm at the Javits Center to hear how we've helped major automotive brands incorporate Web3 into their existing marketing strategies and our thoughts on the future of digital marketing and customer engagement. NFT.NYC Automobili Lamborghini S.p.A. Ducati Motor Holding

It's that time of year again --- NFT.NYC Join our Founder, X Christian Ferri, on stage at this year's event to discuss our experiences launching marquis automotive brands such as Automobili Lamborghini S.p.A. and Ducati Motor Holding into the world of Web3, bolstering their existing marketing strategies and creating new ways of engagement with their passionate fan bases. Ripple SeventySix Capital P101 Presidio Ventures #nftnyc2024 #web3marketing #martech

📣 Web3 Pro CEO, Christian Ferri, at NFT NYC 2024 📣 Web3 Pro CEO Christian Ferri will be attending NFT NYC 2024 (April 3 - April 5, 2024) as a Brand Track panelist. Christian’s session, 🏎️ Foundations of NFT Brand Use Cases in the Tracks of the Automotive Industry, is a discussion on the trends of NFT brand use cases based on case studies from the automotive industry. In particular, he will discuss how brands in other industries can learn from and apply the lessons from these case studies to further the positive impact of NFTs in their respective campaigns. He will specifically analyze campaigns from Lamborghini and Ducati, who have successfully implemented NFTs into their marketing strategy to appeal to tech-savvy audiences. If this topic interests you, be sure to come to come to Christian’s Session! Hope to see you there! 😉 #NFT #NFTNYC #Web3Pro

MarTech Interview with Christian Ferri, Co-Founder and CEO of Web3 Pro 📝 Paroma Sen, Director of Content and Media at Martech Series, interviewed Web3 Pro CEO Christian Ferri to learn more about how Web3 Pro enables digital engagement and how Web 3.0 is changing the game for brands and marketers.   🔑 Key Takeaways 👉 Web3 Pro is pioneering community marketing strategies rooted in privacy and authenticity, connecting brands with ad-skeptical audiences. They offer enterprise-grade community engagement solutions for brands like Lamborghini and Ducati, fostering trust, loyalty, and meaningful interactions. 👉 Their recent launch of ‘The Hub,’ a blockchain-powered platform, empowers brands to own their communities and gain deeper insights into their audience. With blockchain technology, data privacy and security are enhanced, reducing concerns and building customer trust. 👉 Web 3.0 fundamentals are changing the game for brands by enabling direct audience engagement, tokenization of digital assets, and enhanced data privacy. Web 3.0 has already gained a foothold as NFT’s and tokenization are continually adopted by globally renowned brands like Lamborghini, Ducati, and Starbuck’s to enhance their digital engagement strategies.  👉 AI plays a pivotal role in this landscape, offering personalization, advanced analytics, and automation, empowering marketers to optimize their strategies. 👉 To thrive in today’s web 3-inspired marketplace, take a community-centric approach, foster collaborations, and embrace web 3.0 principles for enhanced digital experiences. Huge thank you to MarTech and Paroma Sen for the interview! 👉 Read the full interview: https://lnkd.in/gjN234z7 #Web3Marketing #DigitalTransformation

 🎉 Web3 Pro Awarded 2023 MarCom Platinum Award  🎉 Web3Pro is proud to announce that we have been awarded the MarCom Platinum Award for our Ducati Ignition web3 initiative. This prestigious award honors excellence in Marketing and Communication while recognizing the creativity, hard work, and generosity of industry professionals. 🔎 About the Project Ducati partnered with Web3 Pro to launch its web3 community engagement platform. The new initiative, utilizing Web3 Pro’s Hub platform, is leveraging digital channels to offer a new kind of experience to Ducatisti and bring together the community around Ducati’s key values: style, performance, and dedication/passion for motorcycles. The first campaign, Ducati Ignition, was a free digital collectible that the brand gave to its fans, allowing enthusiasts to carry the symbol of their passion with them at all times while welcoming them on this journey into the Web3 world. The digital collectible features a video-sequence of all the Ducati logos that have appeared on the tanks of motorbikes produced in Borgo Panigale from 1946 to the present day. It was the first of a series of campaigns that tell the story of Ducati’s past, present, and future. Our Accounts team developed a comprehensive, multi-stage strategy with Ducati that would create the most effective entry into web3 and captivate Ducatisti around the world. 🎉 Results 45,000 waitlist subscribers (300% above projections) 21,000 successful Ducati Ignition claims (40% above projection; 22% conversion rate from waitlist), and 8,750 claimed within the first 24 hours 119 countries represented by Ducati Ignition holders 39,100 distinct users on the site (54.7% conversion rate), 6,000 users follow newly-created Ducati Web3 X (f/k/a Twitter) account, and 8,000 users joined newly-created Ducati Discord server Huge thank you to MarCom Awards for the recognition! https://lnkd.in/gGk2vn7s #Web3 #Web3Pro #MarCom #Blockchain