Welu Inc

It’s with great sadness that we share the news of the passing of our long-standing colleague and friend, Jay Schiesl, earlier this week. Jay was a cornerstone of Welu for the past 11 years and his loss has been a profound shock to us all. Jay was deeply involved in the Dubuque community, serving on numerous boards and participating actively in local organizations. He was a well-known and cherished figure in our community. At Welu, Jay loved the close-knit family atmosphere where he could truly connect with his coworkers. His passions included cooking, cheering on the Chicago Cubs, and enjoying Neil Diamond's music. Jay was also known for his unwavering love for his wife, kids and grandkids. We’ll miss his jokes and baseball stories, which never failed to light up the room. Jay’s legacy of warmth and laughter will remain with us always. #WeluInc #InMemory #GoneButNotForgotten #LegacyOfKindness

Sending your annual appeal letter is one of the most meaningful fundraising initiatives you'll undertake each year. It’s a chance to share your successes, express gratitude for your donors, and make a heartfelt request for help. But here's the thing: you only have 15 to 20 seconds to grab your reader's attention. That’s why crafting a compelling letter is crucial—it can inspire some of your largest donations. Taking a strategic approach to your messaging and timing makes all the difference. Personalization is vital—go beyond simply using names. Tailored, segmented campaigns boost engagement. By customizing your message based on each donor’s history and interests, you can truly make them feel valued. With Winc MailFusion, you can manage, track, and optimize every touchpoint, making your appeals even more effective.  #WeluInc #PrintMagic #DirectMail #FundraisingSuccess #DonorEngagement

A successful annual appeal is about building genuine connections that resonate with your donors. This month, we’re focusing on six key practices to help nonprofits elevate their outreach: 1. Personalize every message to reflect donor interests. 2. Segment your donor list for tailored appeals. 3. Use clear, emotional storytelling. 4. Include specific, impactful CTAs. 5. Offer multiple donation methods. Reinforce your appeal with Omni-channel marketing. Follow us all October long as we dive into how you can make the most of these strategies.  #WeluInc #NonprofitSuccess #AnnualAppeal #DirectMail #WincMailFusion #OmniChannelMastery

It’s been really amazing to have a hand in a Dubuque staple, Julien's Journal, over the past 10 years. Watching it go from newspaper like web printing to a full color monthly magazine has been incredible. Especially seeing how it continues to capture the heart and spirit of our community. Our partnership involves working closely together to seamlessly integrate the insightful Trends and Choices inserts into each issue.  This collaboration ensures that everything from local events and civic news to personal reviews and insights is beautifully presented. Always reflecting the vibrant life of Dubuque.  We're proud to help bring this essential publication to life, issue after issue #WeluInc  #JulienJournal #MagazineProduction #PrintDesign #CommunityFocus #Collaborations

In our digital-heavy lives, the charm of a handwritten note really stands out. Here at Welu, we see the magic of print bring us closer. Like when Jay Schiesl sends personalized notes to our clients. Or Julie Frommelt's mother in law, who crafts stunning watercolor birthday cards. These aren’t just messages; they're treasures, turning moments into lasting memories. What’s the most memorable note you’ve received in the mail? #WeluInc #PowerOfPrint #HandwrittenNotes #WeluBeyondPrint

Are you team clutter or team clean? Share a picture with us in the comments!

#DidYouKnow that Welu Inc was the first local printer to add Mailing Services to our offerings? Since 2008, we've been making it super easy for businesses to get their messages out quickly, economically, and efficiently. But it's not just about printing and mailing anymore. At Welu, we've stepped up our game with personalized print and mail services. Think variable data, custom QR codes, tailored images, names, and online tracking. All done in-house to save you the hassle. Whether you need a simple mailout or a complex, personalized campaign, we handle it all from start to finish. We're proud to be the go-to experts in the Dubuque and surrounding areas. Known for our ability to handle your printing and mailing needs under one roof. Plus, we're always looking out for you—like the time we saved a client $6,000 in postage by optimizing their mail design. 💌 Ready to simplify your direct marketing and maybe even cut costs? Contact us today. Let’s make your next campaign both impactful and efficient. #WeluInc #PrintAndMail #DirectMarketing #MarketingSolutions #LocalExperts

If you're usually the first one to the mailbox, you might already be a fan of USPS’s Informed Delivery. 89% of users are loving it! Imagine getting a sneak peek of what’s arriving in your mail each day through a handy email. For marketers, this service offers an extra edge. Using Winc MailFusion, you can see exactly how many people preview your promotional mailers. It's a fantastic way to gain insights into your audience's mail habits, helping you tailor and target your campaigns more effectively. 🤔 Interested in boosting your direct mail strategy with these insights? Reach out to us to see how Winc MailFusion can transform your marketing efforts! https://lnkd.in/gVJBVGgz #WeluInc #MarketingTools #DirectMail #InformedDelivery #WincMailFusion #EngageYourAudience

We all have those emails that, no matter how flooded our inboxes are, we make a point to open and read every time they arrive. For marketers looking to stay ahead with the best tips and insights, here are the top four newsletters that we always find ourselves opening when we hear the ‘you’ve got mail’ ping: Girls Who Print: This empowering community offers newsletters packed with insightful print marketing strategies and leadership advice that are essential for anyone in the field. News from The Printerverse: Really great insights for the future of print marketing. Deborah Corn shares strategies for improving customer relationships and practical advice for business growth. Content Marketing Institute: Known for its cutting-edge strategies and the latest content marketing trends, CMI’s newsletters are filled with actionable insights that help marketers stay well-informed and one step ahead. Total Annarchy by Ann Handley: Always so creative! This newsletter offers writing tips and innovative marketing ideas. Plus Ann’s personality shines in each email. Which of these newsletters do you always find time to open? Or are there others you’re drawn to? Share your picks in the comments! #WeluInc #EmailMarketing #MarketingTips #MarketingStrategies

Ever pulled a piece of mail out of your mailbox and thought, “Wow, this feels cool”? That’s the power of special finishes like sand texture or spot UV with soft touch. It’s all about making your mail stand out in the pile—not just catching the eye, but intriguing the touch. These finishes really give your mail its own personality. Something that makes people want to touch, look, and even smell! Like the time we used scented inks for a client. When their mail was opened, the recipient was met with the aroma of lavender. It’s a clever way to ensure your message stands out from the rest. Have you ever encountered mail with a cool texture or scent that made you take a second look? Share your stories; we’d love to hear them!