2025 Spring and Summer Intern - Marketing
2025 Spring and Summer Intern - Marketing
Workiva
United States
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Base pay range
We are committed to attending all career fairs and recruitment events before closing our positions. That means, this position might be open without updates for a few weeks to give us time to connect with all potential candidates before wrapping up the recruitment season. Check out our tentative timeline below to see when you can expect to hear from us!
- All postings close: September 28, 2024
- Interviews: Early to Mid October
- Offers: By end of October
This position has opportunities to start in the either the Spring and the Summer. Please see our start dates below and let us know your availability.
- Spring Internships: Monday, January 6, 2025 (15-20/hours per week max)
- Summer Internships: Monday, May 19, 2025 (40/hours per week max)
What You'll Do
- Collaborates with multiple teams across the organization to integrate appropriate marketing strategies
- Measures success metrics and analyzes reports to assist with recommending areas for improvement
- Researches industry trends, competitors, and regulations
- Assists in managing multiple marketing projects, programs, and/or events prioritizing workload and completion under tight deadlines
- Provide assistance in tracking project progression
Content Marketing
- Aligns messaging with company objectives and strategic goals; puts the end user first in every step of the content creation process
- Writes and edits marketing materials including brochures, blogs, white papers, and more
- Work with internal stakeholders and external vendors to secure venue contracts and execute other program logistics
- Create, distribute, and analyze customer survey results
- Build customer insights to understand personas and inform product innovation, marketing campaigns, and content
- Analyze business opportunities including the size and growth of new markets, and related customer needs, buying cycles, etc.
- Plan, post, and measure organic social media channels
- Assist in promotion plan for paid social media campaigns
- Provides support executing Global Demand Generation areas which may include digital advertising, events, trade shows, account based marketing campaigns and digital marketing asset creation
- Create and monitor tickets for multiple advertising campaigns
- Use tools including Marketo, Salesforce, Google Ads, Bing, LinkedIn, Twitter, Facebook, and more
- Assist in executing regional marketing experiences to increase brand visibility and customer engagement
- Support field marketers to execute campaigns tailored to local markets
- Help coordinate and manage end-to-end events, tradeshows, workshops, etc. including planning, execution, and follow-up
- Collaborate with cross-functional teams like campaign management, field marketing and ABM to ensure smooth execution
- Analyze event performance, providing insights for future optimizations
- Partner and gain exposure across all areas of Marketing
- Research, plan, and execute on collateral and workshop/event logistics
- Assist with managing vendor relationships
- Monitor and work within established budget guidelines for the program(s)
- Organize and execute partner events
- Create messaging for weekly blogs and quarterly newsletters targeting an audience of partners
- Assist in building and executing go-to-market plans and launch programs
Minimum Qualifications
- Must be currently enrolled in a degree-seeking program preferably in Marketing, Advertising, Business, Communications, or related program
- Excellent verbal, written, and interpersonal communication skills
- Self-motivated with strong propensity for action, results, and continuous improvement
- Ability to work successfully, in a high-energy, fast-paced, rapidly changing environment is necessary
- Exceptional organizational skills with the ability to multi-task and manage multiple processes, programs, and procedures simultaneously while working under pressure to meet deadlines
- Strong creativity and brainstorming skills
- Strong attention to detail
- General understanding of B2B communications, including digital marketing and social media best practices
- Knowledge of AP style and able to work within brand and editorial standards
- Demonstrated writing and marketing skills
- Writing samples required
- Experience with Salesforce, Qualtrics, Tableau, and/or Google Data Studio preferred
- Analytical skills with ability to analyze data from several sources
- Experience in event marketing preferred
- Experience in project management preferred
- Reliable internet access for any period of time working remotely, not in a Workiva office
- Must be authorized to work in the United States and not require sponsorship now or in the future
✅ Salary range in the US: $21.00 - $21.00
✅ 401(k) participation and match
✅ Paid sick leave
✅ A unique opportunity to further your learning experience through additional internship seasons
Workiva is an Equal Employment Opportunity and Affirmative Action Employer. We believe that great minds think differently. We value diversity of backgrounds, beliefs, and interests, and we recognize diversity as an important source of intellectual thought, varied perspective, and innovation. Employment decisions are made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, veteran status, sexual orientation, gender identity or expression genetic information, marital status, citizenship status or any other protected characteristic. We strongly encourage and welcome people from historically marginalized groups to apply.
Workiva is committed to working with and providing reasonable accommodations to applicants with disabilities. To request assistance with the application process, please email earlycareer@workiva.com.
Workiva employees are required to undergo comprehensive security and privacy training tailored to their roles, ensuring adherence to company policies and regulatory standards.
Workiva supports employees in working where they work best - either from an office or remotely from any location within their country of employment.
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Seniority level
Internship -
Employment type
Part-time -
Job function
Marketing and Sales -
Industries
Software Development
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