The Analyst will support Dotdash Meredith’s advertising business with a focus on yield/revenue optimization and analytics. This person will be responsible for running monitoring processes as well as contributing to the development of new processes that will increase visibility into yield/revenue health on a daily, monthly and annual basis. This will consist of, but not be limited to, building reports and dashboards in Looker, analyzing data in Excel and creating clear reporting to deliver findings. Additionally, this role will support other members of the team with ad-hoc data requests and analysis. An eagerness to learn about data and the relevant tools is essential for this role.
Hybrid 3x a week- (New York City)
In-office Expectations: This position is hybrid in-office, with the ability to work remotely for up to 2 days per week.
DDM’s Yield Analytics team is a centralized function to monitor and address daily yield, issues and risks across our premium sold digital advertising business as well as partner with our programmatic yield and monetization teams to maximize overall company revenue.
About The Positions Contributions
Accountabilities, Actions and Expected Measurable Results
70%
Daily Yield Monitoring
Perform daily analysis and reporting on yield health, issues and risks.
Forecasting reporting for direct campaigns and impact to overall impression fill.
Use and optimize existing reporting in Looker as well as building new reporting tools/dashboards as needed.
Work with data teams to build and iterate on reporting capabilities.
Partner w/ Account Strategy and Operations teams to address in-flight campaign yield risks.
Perform monthly/annual recurring analysis to identify opportunities and risks as well as inform prioritization for future projects.
30%
Ad Hoc Analysis & Report Building
Support Yield Analytics team in ad-hoc analysis to support team initiatives. Could include, but not limited to, yield analysis for site or sales team verticals, yield analysis for different ad products/sponsorship types, media mix analysis.
Write documentation and requirements for the team’s data requests and projects to help shape data infrastructure that serves the needs of the team
Help build out tools and reporting to increase efficiency when responding to ad-hoc requests
Education
The Role’s Minimum Qualifications and Job Requirements
BA or BS - degree or equivalent training in a related field is preferred.
Experience
Minimum 1 year experience in data and analytics function (from internships or post-college)
Experience working with/interest in digital media/publishing
Specific Knowledge, Skills, Certifications And Abilities
Analytical skills – ease with Excel, pivot tables, functions like lookups
Data visualization - able to create charts and tables that clearly express insights
Attention to detail
Passion for taking data and telling a holistic story
Proficiency in Powerpoint
Experience with data tools, our stack includes Looker, SQL, Python, a plus but not required
It is the policy of Dotdash Meredith to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, the Company will provide reasonable accommodations for qualified individuals with disabilities. Accommodation requests can be made by emailing ddm.hr@dotdashmdp.com.
The Company participates in the federal E-Verify program to confirm the identity and employment authorization of all newly hired employees. For further information about the E-Verify program, please click here: https://www.e-verify.gov/employees
Pay Range
Salary: New York: 62,400.00 - 70,000.00
The pay range above represents the anticipated low and high end of the pay range for this position and may change in the future. Actual pay may vary and may be above or below the range based on various factors including but not limited to work location, experience, and performance. The range listed is just one component of Dotdash Meredith’s total compensation package for employees. Other compensation may include annual bonuses, and short- and long-term incentives. In addition, Dotdash Meredith provides to employees (and their eligible family members) a variety of benefits, including medical, dental, vision, prescription drug coverage, unlimited paid time off (PTO), adoption or surrogate assistance, donation matching, tuition reimbursement, basic life insurance, basic accidental death & dismemberment, supplemental life insurance, supplemental accident insurance, commuter benefits, short term and long term disability, health savings and flexible spending accounts, family care benefits, a generous 401K savings plan with a company match program, 10-12 paid holidays annually, and generous paid parental leave (birthing and non-birthing parents), all of which may vary depending on the specific nature of your employment with Dotdash Meredith and your work location. We also offer voluntary benefits such as pet insurance, accident, critical and hospital indemnity health insurance coverage, life and disability insurance.
#NMG#
Seniority level
Entry level
Employment type
Full-time
Job function
Business Development and Sales
Industries
Book and Periodical Publishing
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