Brand Creative Producer
Brand Creative Producer
Relentless Brands
Charlotte, NC
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Job Description
Relentless Brands® stands as a dynamic company, fueled by creativity and unwavering passion. We provide unparalleled industry support, backed by data-driven success stories, and revolutionary solutions in the realm of lifestyle brands.
Our team consists of seasoned experts, proficient in all facets of launching and nurturing franchise brands. From the initial sale and the opening of franchisee doors, to the meticulous crafting and execution of strategies for sustainable growth, we excel at every step.
Our forte lies in dismantling barriers to brand expansion and amplifying profitability. Rooted in years of hands-on experience and an unyielding commitment to meticulous processes, our mastery shines through. Through continual refinement and innovation, we take great pride in upholding our proprietary, industry-leading methodologies across all our platforms. The three brands that currently under the Marketing direction of the Relentless Brands® marketing team are ISI® Elite Training, Plunge House®, and Human Nutrition®.
Responsibilities
Videography & Photography
- Assist with photo shoots alongside of the Marketing Content Associate to ensure desired outcomes are delivered.
- General video footage editing and development for resources utilized internally by all departments (training, ops, FranDev & marketing)
- Provide direction on sourcing, casting and scheduling of talent for photo shoots, Reels and outsourced video productions.
- Produce annual national campaign shoots to deliver required assets for National and Hyper local use.
- Support and produce assets to support Retails deliverable on seasonal, holiday and challenge gear. In addition, refresh assets as needed for Human Nutrition.
- Reporting on associated analytics to drive performance and make necessary adjustments
Podcast
- Production/Recording of brand podcasts and future content
- Editing and delivery of podcasts across all channels (Spotify/iTunes/Libsyn) to grow the subscriber base (working with Marketing Content Associate as necessary to deliver)
- Reporting on associated analytics to drive performance and make necessary adjustments
Social Media Video Content
- Reels - Development/filming/editing/scheduling/posting of small videos/multiple series
- Video development for social media to capture content that aligns with marketing themes
- Continually provide fresh video content to Social Media Manager for use on Instagram & Facebook
- Assist with development of social media content plan alongside Social Media Manager
- Manage shooting and posting brand associated Facebook Lives
- Reporting on associated analytics to drive performance and make necessary adjustments
Experience
- Minimum of 2-4 years professional experience
- Experience in photography, video and audio (both capturing and editing)
- Project management skills
- Written and verbal communication skills
- Ability to deliver objectively against project goals
- Experience with Microsoft Windows 7/8 & Apple OS software and operating systems
- Proficiency with design tools such as Adobe suite (InDesign, Photoshop, Lightroom, Illustrator, After Effects), Premier Pro
- Degree in Graphic Design, Visual Arts, or combination of education/formal training and applicable work experience
- Passion for fitness, people and brand development.
This job description in no way states or implies that these are the only duties to be performed by the employee occupying the position. Employees will be required to follow any other job-related instructions and to perform any other job-related duties requested by their supervisor, subject to reasonable accommodations. Nothing in this job description creates a contract of employment in any way for any person. All employees hired by ISI Elite Training are employees at will and the company reserves the right to terminate employees at any time for any reason or no reason at all. Relentless Brands® is an Equal Opportunity Employer. Employment opportunities at Relentless Brands® are based upon one's qualifications and capabilities to perform the essential functions of a particular job. All employment opportunities are provided without regard to race, religion, sex, pregnancy, childbirth or related medical conditions, national origin, age, veteran status, disability, genetic information, or any other characteristic protected by law. This Equal Employment Opportunity policy governs all aspects of employment, including, but not limited to, recruitment, hiring, selection, job assignment, promotions, transfers, compensation, discipline, termination, lay-off, access to benefits and training, and all other conditions and privileges of employment.
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Employment type
Full-time
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