Eden is a fast-growing telehealth company revolutionizing the metabolic health space. After rapid expansion over the past three months, we are looking for a growth-focused Vice President of Marketing to propel our business to new heights and unlock our full growth potential.
Position Overview:
Eden is seeking a seasoned Vice President of Marketing with extensive experience in scaling health-sector businesses. The ideal candidate will have a proven track record of leading marketing efforts that drive patient acquisition, fuel business growth, and align with overall company objectives. This role demands strategic leadership and the ability to execute high-impact marketing initiatives in a fast-paced, high-growth environment.
Key Responsibilities:
Develop and execute a comprehensive marketing strategy focused on aggressive patient acquisition, market expansion, and brand recognition.
Lead and grow the marketing team, creating a culture of collaboration, innovation, and accountability for results.
Manage and optimize a significant marketing budget, deploying resources across multiple channels to maximize return on investment and fuel growth.
Conduct market research and competitive analysis to uncover growth opportunities and position Eden as a leader in the telehealth industry.
Design and implement innovative marketing campaigns that resonate with our target audience and drive long-term, sustainable growth.
Collaborate closely with product development, customer service, and other departments to align marketing strategies with broader company goals.
Monitor, analyze, and report on marketing performance metrics, making data-driven adjustments to ensure continuous improvement and success.
Qualifications:
A minimum of 5 years of experience in a VP of Marketing role, ideally in healthcare, telehealth, or a related industry.
Proven ability to manage marketing teams and budgets of $1 million+ across multiple vendors and internal departments.
Demonstrated success in creating and executing marketing strategies that deliver significant business growth.
Deep expertise in digital marketing strategies, including SEO, PPC, social media, and content marketing, with a focus on patient engagement and acquisition.
Strong leadership skills with experience in building, mentoring, and managing high-performance marketing teams.
Excellent communication and interpersonal skills, with the ability to foster strong relationships both internally and externally.
Why Join Eden?
At Eden, you’ll be part of a passionate team dedicated to transforming metabolic health outcomes. We offer a competitive salary, comprehensive benefits, and an attractive bonus structure that rewards your direct contributions to our growth. This is a unique opportunity to play a pivotal role in scaling an innovative telehealth company, where your expertise in driving patient acquisition and business growth will have a measurable impact.
Seniority level
Executive
Employment type
Full-time
Job function
Marketing and Sales
Industries
Staffing and Recruiting
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