Communications Operations Specialist

Title: Communications Operations Specialist

Location: Santa Clara, CA (Remote)

Duration: 12 months contract

Rate: $40 TO $44.45Per Hour on W2

Job Description:

This is a contract position supporting Palo Alto Networks.

The ideal candidate will be responsible for monitoring and analyzing media activities, generating comprehensive reports, and utilizing various tools to streamline communication operations.

The public relations manager objectives or KPIs are designed to track and measure the public relations manager's operational efficiencies, including metrics like improving the brand's share of voice, improving the ability to communicate succinctly and effectively in a crisis, and increasing the number of brand impressions over time.

Responsibilities:

• Collaborate with external agencies to understand media metrics and develop strategies to achieve communication goals.
• Utilize media monitoring tools to track and analyze media coverage and sentiment.
• Gather and analyze media metrics, including reach, impressions, and engagement across various channels.
• Collaborate with the communications team to develop comprehensive reports that provide insights into media performance and impact.
• Maintain a strong understanding of media coverage and industry trends to inform strategic communication efforts.
• Manage and optimize media data using G-Suite, Cision PR Newswire, and other relevant platforms.

Requirements:

• Bachelor's degree in Communications, Marketing, or a related field.
• Proven experience in media metrics and reporting within a corporate PR organization or PR agency setting. (5 years of experience )
• Proficiency in G-Suite, Cision PR Newswire, and other media monitoring tools.
• Strong analytical skills and the ability to interpret and present complex data effectively.
• Excellent written and verbal communication skills.
• Detail-oriented and capable of managing multiple projects simultaneously.
• Familiarity with emerging trends and best practices in media analytics and monitoring.
• Work closely with internal teams to ensure accurate and timely distribution of media reports and insights.
• Contribute to the development and enhancement of media monitoring strategies and processes