Content Producer

Description

Hi, We’re AppFolio

We’re innovators, changemakers, and collaborators. We’re more than just a software company – we’re pioneers in cloud and AI who deliver magical experiences that make our customers’ lives easier. We’re revolutionizing how people do business in the real estate industry, and we want your ideas, enthusiasm, and passion to help us keep innovating.

As a Content Producer, you will create high-quality, scalable self-service content and user experiences that help customers get the help they need, when they need it. In conjunction with Product Managers and internal stakeholders, the Content Producer will develop technical workflow content that proactively guides customers to value and unblocks them in the point of need. The content producer must have experience in developing technical content across a range of media and knowledge of how to build content based on learning objectives is desired. In addition, the Content Producer should be able to learn technical concepts quickly in order to distill and break down complex concepts for customers.

Your impact

• Create & maintain effective help content (articles, videos, chatbots, and AI snippets) that motivates customers to self-serve and strengthen customer loyalty.
• Create and maintain effective eLearning content for our self-service training platform using the most up-to-date product releases, enhancements, and core workflow material.
• Design in-app end-to-end new user learning experiences to help customers onboard efficiently.
• Partner with key internal stakeholders to maintain up-to-date product release knowledge in order to ensure content relevance and accuracy across real-estate product lines
• Follow the templates and style guides in conjunction with content produced, and Manager, Content Experience direction
  
  
  

Qualifications

• Experience communicating technical concepts and processes using clear, simple language and visuals; conducting quality analysis reviews of online instructional materials; and writing and editing skills
• Demonstrated ability to understand and discuss technical concepts
• Instructional design or information architecture experience a plus
• Experience recording impactful demonstration videos for SaaS workflows
• Proven track record of working on team projects that deliver impact and influence to increase customer engagement and conversion in help content and workflows
• Demonstrated obsession regarding the customer experience; continually inspiring others to do better for the customer
• Relentlessly high standards and an eye for detail
• History of teamwork and willingness to roll up sleeves to get the job done
• Passion for technology and learning technology
  
  
  

Must have

• BA/BS degree or equivalent work experience
• 2-5 years content development experience
• 2+ years in fast-paced SaaS environment
  
  
  

Compensation & Benefits

The base salary/hourly wage that we reasonably expect to pay for this role is: $55,000-$75,000

The actual base salary/hourly wage for this role will be determined by a variety of factors, including but not limited to: the candidate’s skills, education, experience, etc.

Please note that base pay is one important aspect of a compelling Total Rewards package. The base pay range indicated here does not include any additional benefits or bonuses/commissions that you may be eligible for based on your role and/or employment type.

Regular full-time employees are eligible for benefits - see here.

Why AppFolio

Grow | We enable a culture of high performance, where delivering results is recognized by opportunities for growth and compelling total rewards. Our challenging and meaningful work drive the growth of our business, and ourselves.

Learn | We partner with you to realize your potential by investing in you from the start. We're cultivating a team of big thinkers through coaching and mentorship with our best-in-class leaders, and giving you the time and tools to develop your skills.

Impact | We are creating a world where living in, investing in, managing, and supporting communities feels magical and effortless, freeing people to thrive. We do this by innovating with purpose while cultivating a culture of impact. We learn as much from each other as we do our customers and our communities.

Connect | We excel at hybrid work by fostering an environment that feels flexible, personal and connected, no matter where we are. We create space to fuel innovation and collaboration, and we come together to celebrate, connect, and succeed.

Paddle as One.

Learn more at appfolio.com/company/careers

Statement of Equal Opportunity

At AppFolio, we value diversity in backgrounds and perspectives and depend on it to drive our innovative culture. That’s why we’re a proud Equal Opportunity Employer, and we believe that our products, our teams, and our business are stronger because of it. This means that no matter what race, color, religion, sex, sexual orientation, gender identification, national origin, age, marital status, ancestry, physical or mental disability, or veteran status, you’re always welcome at AppFolio.