Frasco, Inc.

CRM Marketing Specialist

Frasco, Inc. Irvine, CA
No longer accepting applications

Pay found in job post

Retrieved from the description.

Base pay range

$28.00/hr - $31.00/hr
Job Type

Full-time

Description

This role collaborates with the marketing, sales, and IT teams to ensure efficient operations, and reports to the Director of Marketing. We seek a team-oriented professional who is committed, and eager to learn and grow. Tech-savviness and excellent communication skills are essential.

ABOUT US: Frasco Investigative Services, a division of Frasco, Inc., provides unparalleled quality investigations throughout the entire United States. Frasco is a full-service investigation corporation serving the insurance, legal, employment, and entertainment communities. Our client base includes many of the nation’s largest insurance carriers in the workers’ compensation, liability, and disability arenas; corporate and independent counsel; risk management for entertainers and public figures; and many municipalities and public agencies. Services we provide include surveillance, statement & interviews, activities checks, background checks, and other investigative endeavors. Through our Frasco Profiles division we provide national and international pre-employment screening.

CRM Responsibilities

  • Create and manage interactive data visualizations and reports for better decision-making.
  • Engage with online community and handle communications.
  • Support email marketing campaigns.
  • Maintain, clean up, and update the CRM database
  • Gather data and prepare marketing content for bi-annual reporting.
  • Conference activity tracking (marketing ROI analysis and lead follow-up)
  • Managing touchpoints (drop-offs, webinar follow-ups, conversion analysis)
  • Offer one to one consulting for database administration to sales
  • Data analysis; system improvements; segmenting, subscriptions

Marketing Responsibilities

  • Collaborate with team members to gather requirements and understand business needs.
  • Undertake daily administrative tasks to maintain department functionality.
  • Conduct keyword research, optimize on-page content, and secure valuable linkbacks to enhance our website’s organic search presence.
  • Compile analytics reports including advertising, SEO, website visits, events, social media.
  • Format sales presentations and related documents as required; stewardship report generation (National Accounts)
  • Help organize online marketing events (Zoom, LinkedIn, and Teams).
  • Update the company website as needed.
  • Schedule social media content and email campaigns.

Requirements

Skills and Qualifications:

  • Degree in business or marketing preferred; equivalent work experience considered.
  • Proven experience as a marketing, CRM, or administrative assistant.
  • Proficient in MS Office (Excel, Word, PowerPoint).
  • Familiarity with project management tools (MS Project and MS Planner).
  • Knowledge of Customer Relationship Management (MS Dynamics or similar)
  • Knowledge of Content Management System software (WordPress).
  • Familiarity with data visualizations is an asset (MS Power BI).
  • Understanding of generative AI for content creation and campaigns.
  • Experience in a service based B2B company.
  • Excellent organization and problem-solving skills.
  • Ability to multitask and prioritize effectively.

Non-exempt/Hourly position

$28-$31/hr

Remote / WFH status / US National

Frasco offers an excellent benefits package for Full-Time employees, including, Health, dental, vision, and life insurance; Paid Time Off, Paid holidays and 401(k) Plan with company match; as well as Ancillary Benefit and Employee Discount Programs.

Join a leader in the investigations industry that is financially stable, is experiencing growth, and whose history spans over 60 years! All replies will remain confidential. EOE

PM18

Salary Description

$28-$31/hr
  • Seniority level

    Entry level
  • Employment type

    Full-time
  • Job function

    Other
  • Industries

    Security and Investigations

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