Director, US Marketing
Pay found in job post
Retrieved from the description.
Base pay range
$142,000.00/yr - $165,000.00/yr
About Us
Moose Toys exists to make kids superhappy. For this revolutionary brand, happiness lies at the heart of everything we do. Known for our trailblazing toy design, development and manufacturing, and strong commitment to the future of our planet, our toys are consistently recognised with global awards and accolades.
Our Culture
At Moose we are playful with a purpose. Fun is at the heart of everything we do, but we’re also very serious about the important stuff: our people, our values, and the planet:
Position Title
Director, US Marketing
Classification
Exempt
Position Status
Full Time
Reports To
SVP, Head of North America Marketing
Direct Reports
Senior Brand Managers; Brand Managers; Associate Brand Managers
Role Objectives
Deliver annual BDO for portfolio in partnership with design lead and category leadership, presented to the Sr. Leadership Team. Beginning with the financial planning process, identify growth opportunities, across owned IP and Licensed brands, within white space product/category opportunities to guide marketing and development teams. Guide team to deliver brand development, line plan architecture, profit and loss management, assets development, content and digital programs managed within agreed annual budget.
Lead an effective team who can collaborate across key territories and cross-functional teams to ensure an impactful brand and asset program is executed on time and to budget.
Qualifications
Brand Management
Work Hours
8:30am – 5:30pm, Monday to Thursday
8:30am – 3:00pm, Friday
30-minute unpaid lunch break each day.
Plus, reasonable additional hours due to multiple time-zones.
Moose also provides flexible working options.
Travel
Requires up to 10% domestic travel.
Salary Band
USD $142,000 - $165,000
Physical Demands
Work Environment
All Welcome
Just like the wide range and variety of brands, Moose embraces diversity and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment regardless of race, colour, religion, sex, sexual orientation, gender identity, age, national origin or on the basis of disability. If you require any assistance to be included in our process, please contact recruitment@moosetoys.com, quoting the job title and reference number.
Primary Location
US-CA-Los Angeles
Job
Sales & Marketing
Employee Status
Permanent
Schedule
Full-time
Unposting Date
22/Sep/2024, 4:59:00 PM
Moose Toys exists to make kids superhappy. For this revolutionary brand, happiness lies at the heart of everything we do. Known for our trailblazing toy design, development and manufacturing, and strong commitment to the future of our planet, our toys are consistently recognised with global awards and accolades.
Our Culture
At Moose we are playful with a purpose. Fun is at the heart of everything we do, but we’re also very serious about the important stuff: our people, our values, and the planet:
- We're officially a Great Place to Work!
- We're a family.
- We dream big.
- We love diversity.
- We're always learning.
- We prioritise well-being.
- We give back in a big way.
- We're serious about sustainability.
- We bring the fun!
Position Title
Director, US Marketing
Classification
Exempt
Position Status
Full Time
Reports To
SVP, Head of North America Marketing
Direct Reports
Senior Brand Managers; Brand Managers; Associate Brand Managers
Role Objectives
Deliver annual BDO for portfolio in partnership with design lead and category leadership, presented to the Sr. Leadership Team. Beginning with the financial planning process, identify growth opportunities, across owned IP and Licensed brands, within white space product/category opportunities to guide marketing and development teams. Guide team to deliver brand development, line plan architecture, profit and loss management, assets development, content and digital programs managed within agreed annual budget.
Lead an effective team who can collaborate across key territories and cross-functional teams to ensure an impactful brand and asset program is executed on time and to budget.
Qualifications
- A minimum of 8 years’ experience in related marketing functions/roles.
- Relevant academic qualifications in a related field eg. Bachelor of Marketing; MBA preferred.
- Experience or knowledge of the toy industry and consumer marketing to children highly preferred.
Brand Management
- Develop the US Category Strategy, delivering the overall portfolio level gross sales, gross margin, and direct contribution targets on a yearly basis.
- Lead 3-year Strategic plan across P&L, A&P Budget, and SG&A to guide teams to deliver against financial objectives.
- Lead Brand Franchise plans, incl. positioning & best-in-class go-to-market strategies in partnership with the Marketing communications lead to deliver US direction and brand launch alignment.
- Lead US toy launch strategy for WoW brands with 5-year outlook, presented to Marketing leadership team to guide future BDO development, outlining white-space opportunities to chase.
- Partner with Franchise team to develop Integrated Marketing Strategic Vision and sign-off on final go-to-market plans for all DTR markets.
- Final approval for all comms strategic 360 marketing plans, assets and launch timing.
- Oversee workloads, performance, and development of direct (and if required, indirect) reports towards the achievement of agreed objectives, KPI’s, through the provision of clear direction, support, coaching and review in-line with the Moose Performance Management Program.
- Manage team to deliver P&L deliverables from ideation to execution, ensuring all communication touch points and assets ladder up to the overall brand strategy, focusing on consumer benefits and features.
Work Hours
8:30am – 5:30pm, Monday to Thursday
8:30am – 3:00pm, Friday
30-minute unpaid lunch break each day.
Plus, reasonable additional hours due to multiple time-zones.
Moose also provides flexible working options.
Travel
Requires up to 10% domestic travel.
Salary Band
USD $142,000 - $165,000
Physical Demands
- While performing the duties of this job, the employee is regularly required to stand, sit, talk, hear, and use hands and fingers to operate a computer, telephone and other office productivity machinery, may need to reach, stoop, kneel to access items
- Must be able to sit at a computer terminal for an extended period of time
- Specific vision abilities required by this job include close vision requirements due to computer work
- Light to moderate lifting is required
- Frequently communicates with other employees and third-parties, must be able to speak clearly and exchange accurate information.
- Regular, predictable attendance is required
Work Environment
- Moderate noise (i.e. business office with computers, phones, printers and light traffic)
- Indoor business office environment with windows; light foot traffic within work areas
- Ability to sit at a computer terminal for an extended period of time
All Welcome
Just like the wide range and variety of brands, Moose embraces diversity and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment regardless of race, colour, religion, sex, sexual orientation, gender identity, age, national origin or on the basis of disability. If you require any assistance to be included in our process, please contact recruitment@moosetoys.com, quoting the job title and reference number.
Primary Location
US-CA-Los Angeles
Job
Sales & Marketing
Employee Status
Permanent
Schedule
Full-time
Unposting Date
22/Sep/2024, 4:59:00 PM
-
Seniority level
Not Applicable -
Employment type
Full-time -
Job function
Marketing and Sales -
Industries
Manufacturing
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