Email Marketing Manager
Email Marketing Manager
Company Summary:
PuppySpot is the leading puppy adoption service in America.
We combine our passion for puppies with a commitment to excellent service and delivering unconditional love in an empathetic, thoughtful, and expert way. Our team works closely with a national network of carefully vetted breeders to ensure that our customers can find their perfect puppy, and that the puppy arrives at their door ready to love and be loved.
Our culture is fun and focused on constantly improving our ability to serve and support each other, our customers, our breeder partners, and of course, our puppies. While we share a passion, we also embrace differences. In hiring we are an equal opportunity employer that considers all qualified applicants equally, without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, or disability status. Finally, we don’t take our leadership position for granted. We are committed to being the best in the business, at being the perfect puppy people.
*PuppySpot is a fully remote company. We allow employees to work from anywhere nationwide
The Email Marketing Manager will be responsible for increasing the conversion rate of our acquired leads, upselling customers post-purchase, building customer relationships that create advocates and establishing an impactful refer-a-friend program. Their main tools for this will be email marketing and SMS marketing, but there are no limitations and you are welcome to use whatever tools or channels you deem necessary to get results. A successful candidate will understand how to use data to create personalized messaging and effective targeting.
Responsibilities:
- Own the creation of the email marketing calendar
- Develop strategy, create and/or coordinate content, and deploy emails and SMS campaigns
- Continuously run A/B tests to improve conversion rate on lead nurturing and post purchase upsell journeys
- Continuously develop new ways to segment leads and develop the appropriate messaging to improve conversion rate
- Create and implement the strategy for the referral program
Requirements:
- 3-5 years’ experience in lifecycle or email marketing
- Sound understanding of a/b testing and incrementality
- Excitement for building things from scratch
- Technical CRM tool experience; HubSpot a plus
Benefits/Perks:
- Full medical, vision, and dental insurance
- Pet insurance
- 401(k) retirement savings plan with company match
- PTO & paid holidays
- Flexible spending account (FSA)
- Network of complimentary employee discount programs
- Financial wellness tools / Education and Health Support
- Growth opportunities
- Friends and Family Discount on any PuppySpot puppy
Think you have what it takes to be PuppySpot’s Email Marketing Manager? Please send us your resume today.
-
Seniority level
Associate -
Employment type
Full-time -
Job function
Marketing -
Industries
Internet Marketplace Platforms
Referrals increase your chances of interviewing at PuppySpot by 2x
See who you knowFeatured Benefits
Inferred from the description for this job
-
Medical insurance -
Vision insurance -
Dental insurance -
401(k) -
Paid maternity leave -
Paid paternity leave -
Commuter benefits -
Tuition assistance -
Disability insurance
Get notified about new Email Marketing Manager jobs in United States.
Sign in to create job alertSimilar jobs
People also viewed
-
Marketing Manager (E-Commerce)
Marketing Manager (E-Commerce)
-
Sr. Manager, Product Marketing - Shopping
Sr. Manager, Product Marketing - Shopping
-
Manager, Customer Marketing
Manager, Customer Marketing
-
Senior Marketing Communications Manager
Senior Marketing Communications Manager
-
Growth Marketing Manager, Small Dollar Loans
Growth Marketing Manager, Small Dollar Loans
-
Senior Director, Marketing Communications
Senior Director, Marketing Communications
-
Brand Manager
Brand Manager
-
Retention Marketing Manager
Retention Marketing Manager
-
Director of Brand & Integrated Marketing
Director of Brand & Integrated Marketing
-
Product Marketing Manager, Team Chat
Product Marketing Manager, Team Chat
Similar Searches
Explore collaborative articles
We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
Explore More