FreshDirect

Fresh Content Creator (CONTRACT)

FreshDirect Bronx, NY
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Brief Description

FreshDirect is looking for a full-time Content Creator (3-6 month CONTRACT) to take the brand’s digital storytelling to the next level across social platforms and beyond. We are seeking a creative person who loves food, is plugged into trends, and gets excited to tell stories through video. This role is ideal for you if you thrive in a dynamic team-based environment and are passionate about changing our food system for the better.


You will have the opportunity to work with us in our state-of-the-art HQ in NYC which includes our test kitchen, R&D chef, and photo/video studio. You will get the opportunity to help us reimagine our iconic, beloved brand for native digital and social channels.


The content creator will be responsible for creating iPhone-first videos and images for use across social, web, and major platforms. You will be well versed in all touchpoints of content creation: conception, storyboarding, execution, livestreaming, editing, and publishing. You will work closely with our Director of Marketing and as a partner to our Creative Director to develop thumb-stopping content that maximizes our reach and engagement.


Job Responsibilities

  • Ability to create compelling native video content based for platforms including Instagram, TikTok, YouTube Shorts, etc.
  • Develop creative concepts and storyboard ideas for video content that drives our content strategy across channels to improve engagement in organic and drive paid performance
  • Brainstorm innovative and captivating video series, tutorials, recipes, and other engaging formats to promote brand visibility and engagement.
  • Assisting and participating in photoshoots: videography, BTS footage, etc.
  • Image editing tasks, such as cropping, resizing, retouching, and color adjustments, to enhance the visual appeal of designs across both print and digital collateral.
  • Coordinate video shoots including location scouting and equipment setup.
  • Collaborate with other team members to maintain brand consistency across all marketing materials.
  • Nimbleness and adaptability to real time changes while capturing footage.
  • Support the marketing team in the development and design of digital assets including email, social graphics, and digital advertisements.
  • Ensuring and maintaining visual brand consistency across all design projects such as internal/external decks and presentations


Job Requirements

  • Proven Track Record: Demonstrated experience as a social media content creator with a stellar portfolio showcasing your creativity and content prowess, preferably within the food sector.
  • Tech Proficiency: Mastery of editing software like Adobe Creative Suite, CapCut, Figma, Canva, etc. Most editing will be done through CapCut, but the software choice is flexible.
  • Storytelling Savvy: Exceptional writing and editing skills, with a keen eye for storytelling across diverse platforms and audiences.
  • Excited by the opportunity to experiment with creating new types of content.
  • Savviness to social trends to keep content fresh and relevant.
  • Enthusiastic self-starter
  • Organized and detail oriented.


Who is FreshDirect:

In 2023, FreshDirect officially become a part of the Getir family! This strategic partnership combines FreshDirect's diverse product portfolio and expansive customer base with Getir's renowned expertise in ultrafast grocery delivery and cutting-edge technology.


Getir, well-known for its lightning-fast grocery delivery services, is set to enhance FreshDirect's infrastructure with its technological prowess. By leveraging Getir's rapid delivery approach, FreshDirect aims to redefine the future of grocery delivery in the United States.

Why choose FreshDirect?


We're a company that thrives on teamwork. Our evolution is driven by our passionate employees and investment in perfecting the technology that lets us deliver the highest-quality food. Our state-of-the-art facility creates an environment for innovation. We support our employees with on-the-job training for plant employees and drivers, team-building activities, workplace recognition opportunities, and by encouraging direct relationships with our suppliers in the field.

Great people deserve great perks. We offer comprehensive benefits, plus many workplace extras, including:

  • A flexible and generous paid time off plan
  • 20% off at freshdirect.com and significant markdowns at our employee market
  • 24-hour access to the FreshDirect shuttle between our Bronx headquarters and the subway
  • Regular events and barbecues for employees


Click to explore careers and life @ FreshDirect

Learn more @FreshDirect on Twitter, Instagram, Facebook, YouTube!

Disclaimer: The above statements are intended to describe the general nature and level of work being performed by the Team member(s) assigned to this position. They are not intended to be an exhaustive list of all responsibilities, duties, and skills required of individuals in this position. Position Descriptions may be subject to change as the needs of the organization change.


As an EQUAL EMPLOYMENT OPPORTUNITY EMPLOYER, FreshDirect does not discriminate against applicants or employees because of their race, color, citizenship status, national origin, ancestry, sex, gender, sexual orientation, age, religion, creed, marital status, veteran status, domestic violence victim status, familial status, or on any other basis prohibited by law. Furthermore, FreshDirect will not discriminate against any applicant or employee because they are disabled, a disabled veteran, or a veteran of the Vietnam era, provided they are qualified and meets the requirements established by FreshDirect for the job.

  • Seniority level

    Entry level
  • Employment type

    Contract
  • Job function

    Marketing, Public Relations, and Writing/Editing
  • Industries

    Food and Beverage Services

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