Head of Demand Gen
At Snappr, we're undertaking the massive challenge of making amazing visual content accessible to everyone. We take on complex problems so that photographers, consumers and businesses can connect in more than 250 cities around the world to create and access beautiful visual content.
About The Role
Off the back of a recent fundraising round, we are rapidly scaling our product offerings and are looking for a seasoned marketing leader to grow and lead the B2B marketing functions. You will join Snappr’s leadership team as the Head of Demand Gen and take ownership of revenue growth for Snappr’s B2B products. We are looking for a scrappy but seasoned marketing exec who can help us build a well-oiled demand gen engine and scale up our B2B marketing efforts to bring in more qualified leads for Snappr’s sales team.
What You'll Do
About The Role
Off the back of a recent fundraising round, we are rapidly scaling our product offerings and are looking for a seasoned marketing leader to grow and lead the B2B marketing functions. You will join Snappr’s leadership team as the Head of Demand Gen and take ownership of revenue growth for Snappr’s B2B products. We are looking for a scrappy but seasoned marketing exec who can help us build a well-oiled demand gen engine and scale up our B2B marketing efforts to bring in more qualified leads for Snappr’s sales team.
What You'll Do
- Oversee the overall performance and growth of our B2B marketing focusing on increasing the volume of qualified leads for Snappr’s sales team while maintaining an acceptable cost per qualified lead.
- Own and oversee high-level reporting for B2B marketing which will be viewed by the leadership and executive team.
- Hire A-players for the B2B marketing team
- Manage the growth and development of the B2B marketing team and directly oversee goal setting, career development, player coaching, and recruitment.
- You love commanding ownership over demand-gen marketing and have a passion for growth
- You have a proven record of growing revenue for B2B products through execution of your marketing strategy
- Have led a multi-channel marketing team with a broad mandate
- Have led a minimum marketing team size of 6
- Have managed an annual ad spend budget of $5 million per year or more
- Owned OKRs for all of marketing
- Early venture-backed company experience (Series B, C or D)
- 5+ years of experience in marketing, 2+ in a leadership role
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Seniority level
Executive -
Employment type
Full-time -
Job function
Other -
Industries
Software Development
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