Head of Media, US Consumer and Business Marketing
Head of Media, US Consumer and Business Marketing
Meta
Menlo Park, CA
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Meta provided pay range
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Base pay range
Head of Media, US Consumer and Business Marketing Responsibilities:
- Lead the media strategy team for our Family of Apps and Business Marketing efforts
- Set vision, articulate opportunity and lead the media strategy for these businesses, along with other current and future products to deliver business outcomes
- Build strong working relationships and influence cross-functional partners across Marketing, Creative, Insights & Analytics, Social and Brand Strategy in order to develop innovative, impactful and integrated work and definitions of success
- Identify and proactively craft new processes and approaches to leverage paid media to drive brand health and business growth
- Drive a results driven mindset throughout the team and instill a high level sense of accountability to achieve goals
- Drive performance and efficacy across individual and collective media channels, leveraging quantitative and qualitative insights to influence media business strategies, and inform tactical planning, execution and optimization
- Drive capability for the media discipline at scale globally through partnership with Global Media leadership and other internal partners, effectively building full funnel growth for our products and services
- Oversee and optimize agency collaboration and model to deliver business goals
- Steward team's development, impact and career growth while modeling inclusive behaviors as a cross-functional leader and people manager
- Partner with media and marketing leadership across the Meta family of brands
- 15+ years media experience within marketing/advertising organizations
- 8+ years management experience, including experience managing people managers
- Leadership experience at a Media company/agency
- Experience overseeing marketing work with a portfolio of products at scale
- Performance marketing and digital media experience
- Proven experience to influence
- Knowledge of industry trends and innovation in media, tracking, analytics, measurement and research
- Knowledge of consumer and currently relevant media trends
- Experience leading media strategy across a variety of channels (Digital, Social, TV, OOH, Audio, Sponsorships, Partnerships, etc.) and audiences (consumer, business, etc)
- Bachelor's degree
- Experience working in-house at a consumer technology company
- Experience working and thriving in a self-starter, fast-paced and changing environment
- Experience leading a complex, cross-functional organization across a portfolio of brands
- Digital-first approach to solving complex brand and product challenges
Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today—beyond the constraints of screens, the limits of distance, and even the rules of physics.
Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Meta participates in the E-Verify program in certain locations, as required by law. Please note that Meta may leverage artificial intelligence and machine learning technologies in connection with applications for employment.
Meta is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at accommodations-ext@fb.com.
$227,000/year to $296,000/year + bonus + equity + benefits
Individual compensation is determined by skills, qualifications, experience, and location. Compensation details listed in this posting reflect the base hourly rate, monthly rate, or annual salary only, and do not include bonus, equity or sales incentives, if applicable. In addition to base compensation, Meta offers benefits. Learn more about benefits at Meta.
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Seniority level
Not Applicable -
Employment type
Full-time -
Job function
Marketing and Sales -
Industries
Technology, Information and Internet
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