Junior Marketing Manager

Get your marketing career started as a Junior Marketing Coordinator with Fransmart, the global leader in franchise development. In this role, you will actively contribute to B2B marketing initiatives for our franchise brands. Collaborating closely with marketing department, you'll be involved in diverse tasks, ranging from assisting and in crafting compelling email campaigns to developing and distributing press releases. Your responsibilities will extend to social media management, designing advertisements, editing video clips, assisting with conferences and events, and seamless collaboration with the marketing and sales teams to drive lead generation.

This entry-level role presents an exciting opportunity for a candidate who is ready to invest time and effort in their growth, get a start in their marketing career, and learn within our dynamic company.

Responsibilities:

·      Collaborate on crafting and executing email marketing campaigns

·      Assist in writing press releases and pitches, manage distribution, conduct follow-ups, and gain insights on franchise PR.

·      Contribute to updating Fransmart's website, brand landing pages, and social media channels to ensure positive guest sentiment and maintain an active content calendar.

·      Edit video footage and create engaging clips for marketing purposes.

·      Assist in organizing and planning conferences and events.

·      Contribute to writing engaging blog posts for the Fransmart website.

·      Regularly visit restaurant brand teams/locations to stay updated on operations, marketing efforts, and storytelling opportunities.

·      Collaborate closely with the marketing manager to onboard new portfolio brands using a marketing startup toolkit, resource recommendations, and ongoing strategic marketing counsel.

·      Assist in developing B2B marketing plans for designated franchise brands, aligning with overarching marketing goals, targets, and KPIs.

·      And other as needed tasks to assist the marketing team

Skills, Knowledge, and Abilities:

·      Previous marketing experience, particularly in B2B and/or B2C, is a plus but not required.

·      Demonstrate a keen willingness to learn, grow, and collaborate closely with the team to achieve impactful results.

·      Proficient in Microsoft programs, including Word, Excel, and PowerPoint.

·      Familiarity with Canva or Adobe Illustrator is a plus but not required.

·      Excellent written and verbal communication skills.

·      Ability to quickly learn and navigate programs like HubSpot, Asana, and other CRM tools.

·      Analytical mindset to understand, analyze, and report on campaign results.

·      Self-motivated, resourceful, solutions-oriented, organized, and capable of prioritizing projects.

·      Strategic thinker with the ability to adapt positively to change.

·      Willingness and availability to travel as required.

·      Strong commitment to and passion for growing emerging brands, especially within the restaurant and retail space.

·      Analytical and problem-solving skills to generate innovative ideas for increasing demand for franchise brands.

About Fransmart:

Fransmart, the premier franchise development firm, specializes in transforming emerging restaurant concepts into successful national and global brands. With a proven track record, Fransmart has played a pivotal role in the growth of brands like Five Guys Burgers & Fries, Qdoba Mexican Grill, and The Halal Guys. Join us in our mission to expand emerging brands and contribute to the success of the restaurant and retail industry. For more information, visit www.fransmart.com.