Manager of Multimedia

Job Description

The Manager of Multimedia serves as a key leader within Syracuse University’s creative team and a key liaison to the digital team. The Manager is responsible for day-to-day oversight of a multimedia team skilled in photography and video production, with a focus on producing timely/relevant digital content. The Manager works in lockstep with the content/digital teams to bring to life, in compelling ways, multimedia stories/content related to people, activities, and information that is relevant to key audiences. Works with a multidisciplinary team to ensure that content is concepted, gathered/shot, edited and packaged, often quickly. Directly oversees a team of content creators and leads other multimedia experts daily to complete specific projects to run largely on the university’s flagship digital channels. Responsible for stewarding the Syracuse University brand by bringing it to life through effective, compelling and consistent multimedia storytelling and content generation that aims to galvanize target audience in service of advancing University goals and priorities. Works collaboratively/in deep partnership with the managers of video and photography, under the leadership of the ED of Multimedia, to ensure storytelling is strategically oriented, coordinated and effective at achieving stated goals.

Qualifications

• A bachelor’s degree and a minimum of 8 years of experience developing strategic creative, multimedia programs.
• A minimum of 2 years leading teams or serving in a supervisory role. Portfolio to demonstrate multimedia excellence as part of broader campaigns that yielded tangible results.
  
  

Job Specific Qualifications

Understands multimedia delivery across multiple mediums, impact of how to deliver multimedia project across mobile, digital and other platforms. Dynamic, contemporary modern marketer with deep experience in multimedia production and storytelling, scriptwriting, multichannel marketing. Significant experience/technical understanding shooting, editing and archiving systems and approaches. Move with urgency/manage multiple projects simultaneously. Work effectively under pressure of last minute deadlines/changing priorities. Understanding digital media platforms, social media. Requires advanced knowledge of video post-production related software including, but not limited to Adobe Premiere, After Effects, Photoshelter, Illustrator, Photoshop, asset mgmt system. Writing/Producing for online audiences. Close visual acuity to perform tasks related the production of content. Ability to perceive the nature of sounds at normal speaking levels w/or w/o correction. Frequently moves Audio/Visual equipment across campus to various sites, for events; ability to move, lift, set up and break down videography equipment. Ability to lift 25-50 lbs.. Flexibility/ability to position oneself to shoot a variety of images. Photo/video shoots may require standing, sitting, and kneeling for 4-8 hours.

Responsibilities

• Manages day-to-day operation of multimedia team, ensuring creative output brings the brand to life in meaningful and dynamic ways to advance the brand and organizational goals. Well versed in modern marketing trends and practices. Understands and can lead team to leverage multimedia to advance digital and content marketing programs. Works in deep collaboration with other leaders to move content strategies forward by assigning teams to move story ideas from concept through completion in a timely and effective way. Guides teams working on higher-end productions as well as daily quick-turn content. Trouble-shoots and removes obstacles to ensure timely and relevant content to go to market on our channels. Ensure brand strategy is brought to life effectively and consistently. Provides review and sign off on pieces, presents some pieces for review to senior leadership.
• Provides creative leadership within group and across teams. Is a solid leader and manager in providing structure and guidance. Works effectively with Creative Directors and other channel leads, by contributing creative ideas and ultimately activating the team to deliver effective multimedia content on budget and schedule. Works with ED of Multimedia to build and effectively implement strategic and operational plan for multimedia area. Understands technological needs and helps implement effective workflow within team, tied to Workfront and other teams within the Division. Streamlines process and puts in place successful infrastructure, particularly related to ¿quick turn¿ projects. Ensures product is delivered on time and on budget. Is an effective communicator. The Manager is excellent at project planning, and trouble-shooting to ensure teams of shooters and editors are nimble, resourceful and agile in moving dozens of projects with speed from concept through completion.
• Partners with Director of Marketing Technology to put in place and leverage modern technology solutions and hardware inventory management. Responsible for ensuring systems allow for appropriate digitizing, archiving and logging of multimedia content so it is searchable and well maintained. Tracks impact/engagement measures to guide creative decision making.
• Shapes best-in-class creative culture, mentoring talent and facilitation of career growth.
• Other duties as assigned.
  
  

Physical Requirements

Not Applicable

Tools/Equipment

Not Applicable

Application Instructions

In addition to completing an online application, please attach a resume and cover letter.

About Syracuse University

Syracuse University is a private, international research university with distinctive academics, diversely unique offerings, and an undeniable spirit. Located in the geographic heart of New York State, with a global footprint, and over 150 years of history, Syracuse University offers a quintessential college experience.

The scope of Syracuse University is a testament to its strengths: a pioneering history dating back to 1870; a choice of more than 200 majors, 100 minors, and 200 advanced degree programs offered across the University’s 13 schools and colleges; over 15,000 undergraduates and over 6,000 graduate students; more than a quarter of a million alumni in 160 countries; and a student population from all 50 U.S. states and 123 countries. For more information, please visit http://www.syracuse.edu.

About The Syracuse Area

Syracuse is a medium-sized city situated in the geographic center of New York State approximately 250 miles northwest of New York City. The metro-area population totals approximately 500,000. The area offers a low cost of living and provides many social, cultural, and recreational options, including parks, museums, festivals, professional regional theater, and premier shopping venues. Syracuse and Central New York present a wide range of seasonal recreation and attractions ranging from water skiing and snow skiing, hiking in the Adirondacks, touring the historic sites, visiting wineries along the Finger Lakes, and biking on trails along the Erie Canal.

EEO Statement

Syracuse University is an equal-opportunity, affirmative-action institution. The University prohibits discrimination and harassment based on race, color, creed, religion, sex, gender, national origin, citizenship, ethnicity, marital status, age, disability, sexual orientation, gender identity and gender expression, veteran status, or any other status protected by applicable law to the extent prohibited by law. This nondiscrimination policy covers admissions, employment, and access to and treatment in University programs, services, and activities.

Commitment to Supporting and Hiring Veterans

Syracuse University has a long history of engaging veterans and the military-connected community through its educational programs, community outreach, and employment programs. After World War II, Syracuse University welcomed more than 10,000 returning veterans to our campus, and those veterans literally transformed Syracuse University into the national research institution it is today. The University’s contemporary commitment to veterans builds on this historical legacy, and extends to both class-leading initiatives focused on making an SU degree accessible and affordable to the post-9/11 generation of veterans, and also programs designed to position Syracuse University as the employer of choice for military veterans, members of the Guard and Reserve, and military family members.

Commitment to a Diverse and Inclusive Campus Community

Syracuse University maintains an inclusive learning environment in which students, faculty, administrators, staff, curriculum, social activities, governance, and all other aspects of campus life reflect a diverse, multi-cultural, and international worldview. The University community recognizes and values the many similarities and differences among individuals and groups. At Syracuse, we are committed to preparing students to understand, live among, appreciate, and work in an inherently diverse country and world made up of people with different ethnic and racial backgrounds, military backgrounds, religious beliefs, socio-economic status, cultural traditions, abilities, sexual orientations and gender identities. To do so, we commit ourselves to promoting a community that celebrates and models the principles of diversity and inclusivity.