Marketing Data Analyst

The Business Marketing Advertising and Audiences Data and List Generation team is looking for an enthusiastic Data Engineer/Analyst to help develop source data and ultimately create B2B targeted audiences for Sales, Call Centers, Direct Mail, Search, and Email Distribution. We are currently transitioning from traditional audience creation methods utilizing Snowflake SQL to a Customer Data Platform (CDP) utilizing more real-time, data-driven, and signal/preference-based approaches, and we need your expertise!

Responsibilities:

• Comprehension and implementation of partner requirements: Understand the needs of partners, consult on the art of possible, translate requirements into programming language to produce a final product.

• Development of statistical/mathematical programming: Design, develop, test, debug and manage reports/campaign lists from requirement to delivery.

• Data handling: Define and document data requirements for data integration and campaign lead list creation. Select, Design, data ETL, munging, cleaning, extract, and analyze data using SQL/Python against data warehouses and data marts.

• Large and complex data set analysis: Use data strategically to design and analyze large and complex data sets from diverse, often unrelated sources including data lakes, internal/external data, data warehouses, etc.

• Use of analytics and other data analysis techniques: Use statistics, trend analysis, and other techniques to collect, explore, and identify appropriate data for analysis to predict behavior, solve business problems, and build business cases.

• Collaboration on cross-functional teams: Work with fellow team members and across teams with varied goals/backgrounds. (Product managers, business owners, data and analytics partners, etc.) to create data sources of record.

• Automation of data sourcing and reporting: Write code, complete documentation, test and debug applications using programming, develop automated flows for sourcing data and creating visual aids like reports, charts, tables, etc., in support of findings.

• Statistical method application: Quantify the significance of data variances and applying a range of statistical methods, both traditional and newly developing.

Preferred Qualifications:

• Programming languages: Intermediate to advanced SQL (a must), Python (plus)
• Cloud database (Snowflake preferred)
• Synapse (plus)
• Databricks (plus)
• Data Visualization tools: Power BI/Tableau (plus)
• Data Mining
• Business Analytics, Data Analytics
• Data Movement tools
• Relational databases
• Should be very detail oriented and able to perform root cause analysis and provide solutions.
• Passionate about data and constantly driving and improving data integrity and quality.
• Responsible to drive delivery of your own data and data products/features
• Excellent presentation and communication skills

Basic Qualifications:

• Bachelor’s degree or foreign equivalent required from an accredited institution. Will also consider three years of progressive experience in the specialty in lieu of every year of education.
• 4+ years of experience related to the job description.

About US:

Infosys BPM Limited, a wholly owned subsidiary of Infosys Limited (NYSE: INFY), provides end-to-end transformative business process management (BPM) services for its clients across the globe. The company’s integrated IT and BPM solutions approach enables it to unlock business value across industries and service lines, and address business challenges for its clients. Utilizing innovative business excellence frameworks, ongoing productivity improvements, process reengineering, automation, and cutting-edge technology platforms, Infosys BPM enables its clients to achieve their cost reduction objectives, improve process efficiencies, enhance effectiveness, and deliver superior customer experience.

Infosys BPM has 42 delivery centers in 16 countries spread across 5 continents, with 57,908 employees from 124 nationalities, as of June, 2023.

The company has been consistently ranked among the leading BPM companies globally and has received over 60 awards and recognitions in the last 5 years, from key industry bodies and associations like the Outsourcing Center, SSON, and GSA, among others. Infosys BPM also has very robust people practices, as substantiated by the various HR-specific awards it has won over the years. The company has consistently been ranked among the top employers of choice, on the basis of its industry leading HR best practices. The company’s senior leaders contribute widely to industry forums as BPM strategists.

EOE/Minority/Female/Veteran/Disabled/Sexual Orientation/Gender Identity/National Origin

Infosys is an equal opportunity employer and all qualified applicants will receive consideration without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, spouse of protected veteran, or disability.