McKinley Homes is seeking a marketing director to grow with us. Looking for a hands-on experienced professional with real estate and new home experience. We are a company growing and this is a long-term opportunity with a good amount of autonomy.
Basic Overview Of Marketing Tasks
Manage and lead all marketing for our new home communities
Shape and Maintain Company Website and track its traffic
Work with the graphic designer(s) to create and maintain all collaterals
Analyze and report on traffic and sales trends, primarily digital
Oversee the opening and closing of sales centers and model homes
Prepare the marketing budget
Develop marketing plans for all new and existing communities
Track and proof all-digital, social, and print advertisements
Oversee signage strategy including locations, layout and execution
Assist Sales Manager in maintaining marketing materials for the communities
Qualifications
4+ years of traditional and digital marketing experience including social media
Homebuilding, real estate or land development marketing a must
Deep understanding of social media technologies and proper tracking techniques
Strong knowledge of social media dashboards
Ability to assess and analyze advertising metric data (social and website) and make recommendations
Ability to multi-task, recognize deadlines and prioritize workload in a fast-paced environment that is constantly changing
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Seniority level
Mid-Senior level
Employment type
Full-time
Job function
Marketing and Sales
Industries
Internet Publishing
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