Marketing Email Specialist

Join a Global Team Making a Lasting Impact with Lumivero

Are you ready to be part of a team that’s changing the world? At Lumivero, we develop powerful data-intelligence software that empowers users to answer their most pressing questions. Our trusted research, decision-making, and organizational tools help academic and corporate professionals create impactful insights from their most complex data – enabling them to work more efficiently and make informed, confident decisions.

This full-time, remote, global role offers competitive compensation and will report to the Director of Digital Media & Operations.

Responsibilities

• Email Campaign Execution: Design, Build, QA, and deploy engaging email campaigns using Marketo, ensuring timely delivery and flawless execution.
• Automation Workflow Management: Develop and manage automated email to nurture leads, onboard clients, and re-engage inactive clients.
• Segmentation and Personalization: Utilize Marketo’s segmentation tools to identify and create specific audience segments with personalized messaging, maximizing relevance and engagement.
• Performance Analysis: Monitor and analyze email campaign performance metrics and deliverability score, providing actionable insights to optimize account health and future campaigns to drive continuous improvement.
• Provide regular campaign performance reports that include opens, clicks, conversions, revenue, unsubscribes, etc
• SPAM Compliance: Ensure all email marketing campaigns comply with relevant spam laws (ie. CAN-SPAM, GDPR, CASL)
• Assist with marketing functions as needed
  
  
  
  
  

Requirements

• A.S. in Marketing, Communication, Journalism, or equivalent work experience
• Excellent written communication skills and attention to detail.
• 1-2 years of experience with Marketo or other large marketing automation and email service platforms (HubSpot, Eloqua, Pardot)
• Working understanding of email analytics and KPIs, for reporting as well as optimizing campaigns for efficiency and effectiveness.
• Understanding of data security and regulatory measures that apply to consumer email marketing
• 1-2 years of proven experience in HTML and CSS
  
  
  
  
  

Nice to have

• Prefer 3 years of HTML Experience
• Marketo experience preferred
• Preferable experience in a B2B or tech startup environment
• Salesforce experience
  
  
  
  
  

Benefits

• Salary: $60.000 - $65.000 a year
• Lumivero's People First core value comes to life in how we support our employees and their families. Benefits vary by region and pertinent benefits information will be shared with finalists. All employees receive the following company benefits:
• An annual performance-based bonus to recognize personal excellence.
• Annual tech stipend to get what you need to do your best work.
• Paid company holidays for your region.
• Equity Tracking Units (ETUs) to benefit Lumivero's success.
• Flexible, remote first work environment and a diverse, global team.
• Opportunities for career advancement as Lumivero grows.
  
  
  
  
  

Lumivero benefit, compensation and employee equity programs are subject to eligibility requirements and other terms of the applicable plan or program.

Help Transform Our World with Powerful Insights – Join Our Team!

At Lumivero, we believe in the power of research and informed problem-solving. Our data-intelligence software helps professionals in academia and business collect, organize, and analyze structured and unstructured data to identify risks, opportunities, themes, and patterns. Lumivero empowers them to do it all smarter, better, and faster!

Our diverse, global team is made up of experts in their fields and dedicated professionals building best-in-field software. We’re passionate about the customers we serve, the products we create, and the problems we solve.

Lumivero is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, disability, sex, sexual orientation, gender identity, or national origin. Nothing in this job posting should be construed as an offer or guarantee of employment. Equal Employment Opportunity Poster

Lumivero is an E-Verify Employer. You can review the E-Verify Poster. Lumivero is committed to supporting individuals requiring accommodation in the application process.

Once your application is active, our Talent Team will contact you to provide guidance and support during the application and interview process.