Marketing Manager

Overview ...

At JBT, what we do matters, we know that the contribution of our employees leads to the success of our business.

Our purpose is to fortify the future of food; this guides our vision of being the global leader in food and beverage technology, by harnessing the full power of JBT to partner with our customers and pioneer sustainable innovation.

Our values show who we are at our best. As we Serve with Integrity - Collaborate with Humility - Grow with Agility - Innovate with Impact.

The Opportunity ...

You will complete strategic marketing plans for our organization. You will work with other departments to achieve growth, increase brand awareness, and foster customer relationships. We ask that you have a blend of creativity, analytical skill, and leadership to manage marketing campaigns and programs. You will report to the Marketing Manager NA. This is a remote role or Lakeland, FL.

Responsibilities:

• Strategic Planning: Develop comprehensive marketing strategies aligned with our goals and oversee their execution.
• Campaign Management: Plan and implement marketing campaigns across various channels such as digital, print, and social media to ensure brand consistency and maximize Return on investment.
• Market Research: Conduct market research to identify trends, opportunities, and competitor activities, providing insights to inform marketing strategies.
• Brand Management: Manage and enhance our brand image and positioning in the market through targeted campaigns and projects.
• Team Leadership: Lead a team of marketing professionals, promoting a creative and collaborative environment.
• Budget Management: Manage the marketing budget, allocating resources across different channels and campaigns to achieve results.
• Performance Analysis: Analyze marketing performance metrics, such as conversion rates, web analytics, and campaign success, to increase future strategies.
• Organizational Collaboration: Collaborate with sales, product development, and other teams to integrate marketing strategies with our goals.
• Content Development: Oversee the creation of marketing materials, including sales collateral, advertisements, and online content.
  
  
  

EDUCATION AND SKILL QUALIFICATIONS:

• Bachelor's degree in Marketing, Business Administration, or related field required.
• 8 years' experience as a Marketing Manager or similar role, with experience successful marketing campaigns required.
• you will lead a diverse team.
• You will collaborate across departments.
• Proficiency in marketing software and tools, such as CRM systems, Google Analytics, and social media platforms.
• Understand current marketing trends and best practices.
• You have familiarity with marketing software/tools.
• Work collaboratively within a team environment and with several teams.
• manage multiple scheduled and projects.
  
  
  

The estimated annual salary range for this role is $96,000.00 to $120,000.00. Please note the salary information shown above is a general guideline only. Starting salary will vary by location, qualifications, and prior experience.

Why work at JBT ...

We are committed to our employees and will provide you with development and opportunities to allow you to be the best version of yourself at work, at home, and in your community.

We foster a genuine inclusive team culture enjoying collaborative working across our global teams to deliver world-class projects.

We encourage development - ensuring new experiences and challenges at JBT to feed your growth!

Benefits: JBT Corporation offers benefits on day 1 of your employment. Including: Medical, Dental, life insurance, short-term and long-term disability, family leave, vision coverage, and a matched 401(k) plan.

Commitment to Diversity: Diversity, Equity, Inclusion, & Belonging is a fundamental value to JBT and critical to our future success. A thoughtful, focused, and sustained effort to work towards our DEIB goals is not just a principled choice, but also a business imperative.

Equal Opportunity Employment:

It is the policy of JBT Corporation to provide equal opportunity for qualified persons and not to discriminate against any applicant for employment because of race, color, religion, national origin, sex, sexual orientation, gender identity, age, disability, veteran status, citizenship, or any other characteristic protected by federal, state or local law at the JBT Corporation location to which this application is submitted. In addition, as a Federal Government contractor, JBT Corporation is an affirmative action employer. If you require accommodation during the application process, please contact the local Human Resources department. EOE-Females/Minorities/Protected Veterans/Individuals with Disabilities.