Marketing, Outreach and Event Coordinator

Job Description

Job Title: Marketing, Outreach and Event Coordinator

Pay Transparency: $58-$64K/year

Role And Responsibilities

We are seeking a dynamic and creative Marketing, Outreach, and Event Coordinator to join our team. This role is crucial in driving our mission to deliver impactful fitness and wellness programs and foster environments for social connection. The ideal candidate will have a passion for health and wellness, exceptional organizational skills, and the ability to engage with diverse audiences. The Marketing, Outreach and Event Coordinator is responsible for generating new membership leads, creating engaging content, and building community.

Specific Responsibilities

Essential Functions

• Collaborate with Active’s Global Marketing Team, Director of Sales and Site Management Team on initiatives to achieve new membership goals, corporate membership opportunities, and local partnerships
• Support strategic marketing plans, promotional calendars, and collateral creation to promote the local health club and its programs
• Provide marketing support across digital marketing platforms, including website, video, email and social media to drive sales and engagement
• Manage the club’s social media accounts and respond to all comments, direct messages and inquiries
• Draft and distribute Member monthly e-newsletter, member alerts and prospect emails
• Organize and execute various events both in the club and in the community including member socials, community events, corporate events, etc.
• Coordinate and staff local outreach events to promote the Club’s services and membership sales; promote events through various channels to maximize attendance and engagement.
• Build and maintain relationships with local businesses, community organizations, and potential partners to expand our outreach efforts
• Prepare monthly marketing and sales report collecting, analyzing, and summarizing sales data
• Attend management meetings, trainings, and retreats
  
  
  

Other Functions

• Be knowledgeable about all of the club’s programs and activities
• Promote club services and activities
• Perform routine maintenance of equipment
• Assist with keeping the club well stocked and clean
• Attend Active Wellness site meetings and trainings
• Handle injury and illness and security incident reporting
  
  
  

Requirements

Qualifications and Education Requirements

• Bachelor’s degree in Marketing, Communications, Public Relations, or a related field.
• Minimum of 2 years of experience in marketing, event planning, or community outreach, preferably in the health and wellness industry.
• Strong understanding of social media platforms and digital marketing.
• Excellent written and verbal communication skills.
• Highly organized with the ability to manage multiple projects simultaneously.
• Creative thinker with a proactive approach to problem-solving.
• Ability to work flexible hours, including evenings and weekends, as needed for events.
• Proof of citizenship or legal status
  
  
  

Physical and Working Conditions

• Ability to take the responsibility for the health and safety of others
• Ability to stand for several hours in a same shift; ability to lift 25 lbs
• Fitness club environment
• Must follow OSHA and Active Wellness safety standards
  
  
  

This job description is intended to describe the general requirements for the position. It is not a complete statement of duties, responsibilities, or requirements. Other duties not listed here may be assigned as necessary to ensure the proper operations of the department.

Active Wellness LLC is an equal opportunity employer. For more information regarding our career opportunities, please visit one of our locations or our website at https://www.activewellness. com/careers .