Personality Social Media Manager

Our client is looking for a Personality Social Media Manager

This would be a hybrid role based in Miami, FL

YOUR CORE FOCUS AREAS AND RESPONSIBILITIES WILL BE:

Social Media Management:

• Oversee and manage our TikTok, Instagram, and YouTube channels.
• Ensure consistent posting and brand alignment across all platforms.

Content Creation:

• Create and post 60+ Instagram static and reel posts per month.
• Develop and implement engaging Instagram stories that drive sales, increase profile visits, and boost viewership to 2,050+ views.
• Consistently generate fresh and innovative ideas for content that aligns with brand goals and audience preferences.

Audience Engagement:

• Strategically work to increase Instagram engagement rate to 3%.
• Foster community engagement by responding to comments, messages, and interactions across platforms.
• Implement strategies to double the following across Instagram, TikTok, and YouTube.

Analytics & Performance:

• Monitor and analyze social media performance metrics to gauge success and optimize future content.
• Track key performance indicators (KPIs) such as engagement rate, CTR, profile visits, and follower growth.
• Provide regular reports on social media performance and make data-driven recommendations for improvement.

WHAT DO YOU NEED TO SUCCEED

• Proven experience managing social media accounts, particularly TikTok, Instagram, and YouTube.
• Strong content creation skills, with a portfolio showcasing successful posts, stories, and videos.
• In-depth knowledge of social media trends, algorithms, and best practices.
• Ability to work in a fast-paced environment and meet content deadlines.
• Excellent communication and interpersonal skills.
• Proficiency in social media management tools and analytics platforms.

MUST HAVE:

• Camera Confidence: Must be comfortable in front of the camera and enjoy engaging directly with your audience.
• Face of the brand: This role is for someone eager to become the face of the brand, embodying the brand's values and voice.
• Established Following: Must already have no less than 10,000 followers and 20,000 viewers across social media platforms.
• Portfolio Ready: Must be prepared to showcase examples of your videos and social media content that demonstrate your ability to connect with and grow an audience.

NICE TO HAVE:

• Experience with social media advertising and paid promotions.
• Graphic design or video editing skills are a plus.
• Understanding of SEO and digital marketing strategies.

BENEFITS & PERKS

Your well-being is our top priority. Our benefits and total compensation are designed for the whole person, caring for both you and your family.

Benefits & Perks

• Competitive Salary
• 401K Plan
• Medical / Dental / Vision Coverage
• 25 PTO
• 9 Company Holidays
• Life Insurance
• FSA/ HAS (v)
• Accident and Critical Illness Insurance (v)
• Short-Term Disability (STD) (v)
• Long Term Disability (LTD) (v)
• Parental Medical Leave
• Child Bonding Leave

The above is not an exhaustive list of duties and you will be expected to perform different tasks as necessitated by your changing role within the organization and the overall business objectives of the organization.

Please submit your resume for consideration!

You can use WorkGrades to collect and manage your references for free and share them with us or anyone else you choose by visiting workgrades.com/home/candidate. Candidates with references are always preferred by our clients. Now is the most important time to stand out from the crowd. We suggest that you ensure you have updated your LinkedIn profile and that you start collecting your references early.