Senior Manager Creative Services

req39887

Employment Type: Regular

Location: HORSHAM,PA

Have you ever enjoyed Arnold®, Brownberry® or Oroweat® bread? A Thomas’® English muffin or bagel? Or perhaps snacked on a Sara Lee®, Entenmann’s® or Marinela® cake or donut? If the answer is yes, then you know Bimbo Bakeries USA!

More than 20,000 associates in bakeries, sales centers, offices and on sales routes work to ensure our consumers have the freshest products at every meal. In addition to competitive pay and benefits, we provide a safe and inclusive work environment that appreciates diversity, promotes development and allows our associates to be their authentic selves.

Description

Come join the largest baking company in the world and our family of 20,000 associates nationwide!

Top Reasons To Work At Bimbo Bakeries USA

Great Annual Salary range – $113,900 - $159,400

Annual Bonus Eligibility

Comprehensive Benefits Package

Paid Time Off

401k & Company Match

Role Overview

Bimbo Bakeries USA (BBU) has a successful track record of commercial transformation initiatives and is undergoing a marketing transformation to accelerate our Brand growth. Specifically, Bimbo Bakeries USA seeks a Senior Manager who will be critical in improving the effectiveness and efficiency of our agency ecosystem, as well as how we manage and govern our brand and creative assets. This role will have one associate that reports to them, and this individual will report to the Director of Content & Creative Services. The position sits within the Marketing Center of Excellence Team at Bimbo Bakeries USA.

• This is a remote position, preferably within proximity to Philadelphia or Chicago.
  
  

Main Responsibilities

• Responsible for centralized agency management and governance, holding our agencies accountable to pre-defined deliverables and standards. Excludes our Media Agency of Record.
• Train and coach brand teams and cross-functional partners on how to get the most out of their agency partners, especially through the lens of an integrated agency team (IAT) process.
• Works closely with Procurement to develop annual Scopes of Work with our agency partners and BBU associates.
• Responsible for running a scheduled set of agency evaluations, including coordination of Agency feedback sessions, remediation planning, execution, and tracking of deliverables.
• Oversee the process and governance for fonts, our digital asset management (DAM) platform, and maintenance of brand books and style guidelines.
• Co-author with corporate comms, legal, finance, and procurement marketing policies.
• Partners with cross-functional associates to identify data and technology requirements, running RFPs as needed.
• Regularly present to Bimbo Bakeries USA cross-functional teams.
• Manage budget commensurate with role-related initiatives.
• Lead, and mentor direct report, providing guidance, coaching, and development opportunities to foster growth and improve performance.
  
  

Position Requirements

Key Behavioural Competencies

• Leading change gives you energy, even when you hit roadblocks.
• A leader with a proven ability to motivate and grow their people, using empowerment as a lever.
• Relationship builder who practices empathy and respects diverse backgrounds and needs.
• Authentically builds credibility and followership through courage and self-awareness, resulting in allies.
• Recognizes others for their accomplishments and finds opportunities to celebrate big and small wins.
• Confidence in managing complexity, uncertainty, and ambiguity.
• Strong problem-solving and analytical skills; ability to determine critical issues and develop effective action plans.
• Effective verbal and written communication skills, with the ability to use storytelling to influence decisions.
• Gritty and resourceful when necessary.
• Trusted to make well-informed decisions and take evidence-based risks.
• Self-starter who can meet deadlines, is well organized and can work autonomously.
• A strong project manager with expertise in designing ways of working across a global, matrixed organization.
• Experience working in a remote team setting under pressure and in a fast-paced environment.
  
  

Professional Skills & Experience

• 8+ years of relevant experience in agency, procurement, and/or a marketing services role.
• Bachelor’s degree in marketing or a related field, with a Master’s degree being a plus.
• Consumer Packaged Goods (CPG) experience is a plus.
• Experience working with production agencies and/or in-house creative studios.
• Understanding the inner workings of agencies across creative, packaging, digital, ecommerce, social and influencer, PR, and production
• Ability to travel 10-20% domestically and/or internationally for meetings, conferences, and creative shoots.
  
  

Physical Demands

• An associate must meet the physical and mental demands described herein to perform the essential functions of this job successfully. Reasonable accommodations may be requested to enable individuals with disabilities to perform essential functions.
  
  

The physical and mental demands described in each job posting are representative of those that must be met by an associate to successfully perform the essential functions of each job. Reasonable accommodations may be requested to enable qualified individuals with disabilities to perform the essential functions of each job.

Bimbo Bakeries USA is an equal opportunity employer with a policy that provides equal employment opportunity for applicants and employees regardless of race, color, religion, sex (including pregnancy, sexual orientation, or gender identity), national origin, age, disability, genetic information, marital status, veteran status, any other classification protected by law.