SVP of Marketing: Architecting Brands for High-Growth CPG Company
Do you crave shaping the future of global CPG brands?
My client seeks a visionary SVP of Marketing to lead and inspire a high-performing team of VP's across multiple dynamic CPG categories. This strategic leader will leverage deep consumer insights to craft a winning brand narrative, drive innovation, and propel profitable growth.
The Opportunity
Partner with the CEO & President to architect the long-term vision for my client's brand categories (each one producing hundreds of millions in revenue)
Develop and execute a cohesive marketing strategy for multiple high-growth categories with hundreds of products
Foster a developmentally-driven culture within the marketing team
You will be:
A Brand Strategist:
Translate consumer insights into powerful brand positioning and communication strategies
Champion product line innovation and system innovation to meet evolving consumer needs
Oversee creative development and ensure brand alignment across all touchpoints
A Growth Catalyst:
Drive revenue growth through effective consumer acquisition and loyalty programs
Build international brand influence and web-based consumer engagement
Collaborate with R&D to translate consumer insights into product development strategies
A Team Leader:
Manage and develop multiple VPs, fostering a collaborative and results-oriented environment
Coach and mentor talent to build a high-performing marketing organization
Champion a culture of continuous learning and process improvement
You bring:
Proven experience leading brand marketing for high-growth CPG brands (> $100M)
Expertise in leveraging consumer insights for product development and differentiation
A minimum of 15 years of progressive marketing experience with a track record of success
Strong leadership skills with a collaborative and open communication style
Deep understanding of multi-channel marketing and non-traditional consumer acquisition strategies
Excellent analytical and financial acumen with a focus on profitable growth
Ability to work in-person
Ability to relocate to an undisclosed state (role is not based in Cincinnati)
Thrive in an environment that values:
Innovation and a "can-do" attitude
Long-term commitment and personal growth
Strategic thinking with a results-oriented approach
Collaboration and influence across cross-functional teams
Join my clients and shape the future of their iconic CPG brands!
Seniority level
Executive
Employment type
Full-time
Job function
Marketing and Advertising
Industries
Manufacturing
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