Pella Corporation

SEO Specialist

Pella Corporation United States

Direct message the job poster from Pella Corporation

Debbie Yaun

Debbie Yaun

Matching top talent with career opportunities

This role will partner with internal stakeholders to manage and deliver cutting edge digital experiences. As a Digital SEO Specialist, this position will be responsible for analyzing, reviewing and optimizing websites so they are picked up by search engines, as well as strategizing to test methods in order to gain the most organic and paid traffic. This position will require in-depth understanding of SEO strategies, knowledge of multiple analytic and tracking tools, and experience in creating reports to share with team members and senior leadership in order to create original SEO content. To be successful in this role the potential candidate should understand current Search Engine Optimization best practices and be able to identify trends in order to achieve maximum ROI.


Applicants should apply on our career site directly. Apply Here!


SEO SPECIALIST ESSENTIAL DUTIES AND RESPONSIBILITIES Other duties may be assigned.


  • Provide team with overall SEO best practices
  • Reviewing and analyzing sites for areas that can be improved and optimized
  • Prepare detailed strategy reports
  • Identifying powerful keywords to drive the most valuable traffic
  • Writing effective SEO content for blogs, websites and social media platforms *Supported by content creation team
  • Keeping up with SEO strategies and staying within SEO guidelines
  • Define, set up, schedule and assign any new or changed projects and tasks in JIRA.
  • Identify risks to leadership that may impact successful project delivery.
  • Responsible for creating briefs, requirements documentation, and supporting documentation.
  • Continuously improve processes and adopt a fail forward mentality.



SEO SPECIALIST SKILLS AND EXPERIENCE


Bachelor's degree (B.A./B.S.) from four-year college or university.

3+ years of experience in Search Engine Optimization in a design/consulting/digital agency is strongly preferred.

3+ years of experience working in the Web, Digital, Content, E-Commerce, or IT space.

Web savvy and knowledge of the Software Development Lifecycle process including strategy, requirements gathering, UX/Design, Content development, Web development, and QA.

Ability to demonstrate competency with Agile project management methodologies.

Knowledge of online marketing strategies and website development processes.

Experience working with agencies

Provide strong organizational, project management, problem solving and time management skills.

Excellent communication skills to build rapport with colleagues and internal clients.

Experience with fixed-cost, fixed-time projects and exposure working in a consultation environment.

Experience collaborating, presenting and reporting to/with executives.



WHAT WE OFFER:


Salary based on experience, $70k - $90k salary range.

Hybrid (local candidates expected to be Hybrid), or Remote (out of state candidates)

Medical, dental, and vision insurance

Health savings and flexible spending plans

Company paid life insurance

Company paid short/long term disability insurance

Employee assistance program

401k plus company match

Paid holidays

Paid time off

Tuition reimbursement policy

Employee discount


TRAVEL

The position will require 10% travel.


QUALIFICATIONS


To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.



EDUCATION


Bachelor’s degree (B.A. or B.S.) in marketing or related field; or equivalent from four-year college or university



EXPERIENCE


3+ years of related experience. Agency experience is a plus.




LANGUAGE SKILLS


Ability to read and interpret documents. Ability to write routine reports and correspondence. Ability to speak effectively before groups of customers or employees of organization.




PHYSICAL DEMANDS


The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.




While performing the duties of this job, the employee is regularly required to sit and talk or hear


  • Seniority level

    Associate
  • Employment type

    Full-time
  • Job function

    Marketing
  • Industries

    Wholesale Building Materials

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