Vice President, HNW Card Marketing, Communications and Acquisition

Job Description

Job Description

Join Chase Card Services, the #1 credit card issuer in the U.S., and help a diverse range of consumers and small businesses manage their purchases.

As a Vice President, HNW Card Marketing, Communications and Acquisition within the High Net Worth Card Marketing team, you will be responsible for promoting growth and delivering on the product vision for our HNW client segment and the J.P. Morgan Reserve card portfolio. You will oversee our card product marketing, communications, and client acquisition/distribution strategies, working closely with cross-functional stakeholders. This role offers the opportunity to be a client advocate and thought leader for the HNW client segment, influencing cross-functional teams to consider HNW client needs in the development of relevant strategies and customer touchpoints.

Job Responsibilities

• Develop cross-channel customer marketing & communications strategies, informed by customer research, competitive insights, and analytics in partnership with Brand, Wealth Management, Travel, and Marketing stakeholders
• Collaborate with marketing and communications partners and Card acquisition & customer marketing centers of excellence on portfolio campaign planning, deployment, and effectiveness
• Oversee creative development and execution across direct (e.g. email, digital) and sales-assisted (e.g. client management) channels in partnership with cross-functional stakeholders
• Maintain regulatory, legal and controls requirements and ensure necessary disclosures remain up to date and in compliance
• Serve as a client advocate and thought leader for the HNW client segment, leading and influencing cross-functional teams to consider HNW client needs in development of relevant strategies & customer touchpoints, including direct to customer communications and events and experiences
  
  

Required Qualifications, Capabilities, And Skills

• 6+ years of proven product marketing, acquisition, and leadership experience; with a particular focus in credit cards, financial services, and/or HNW-oriented products
• Proactive, strategic, and results driven with the ability to prioritize and manage multiple complex initiatives and deliverables at the same time
• Strong understanding of the HNW client profile and relevant client journeys in order to execute relevant marketing, communications, and acquisition strategies
• Strategic thinker with a passion for creativity and innovation, while ensuring focus on detail and execution
• Excellent written and verbal communication skills across varying seniority levels internally and externally
• Excel in building executive level presentations
• Effective in a fast-paced, deadline-oriented environment
• BS degree or equivalent experience required
  
  

About Us

Chase is a leading financial services firm, helping nearly half of America’s households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs.

We offer a competitive total rewards package including base salary determined based on the role, experience, skill set, and location. Those in eligible roles, discretionary incentive compensation which may be awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.

We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants’ and employees’ religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.

Equal Opportunity Employer/Disability/Veterans

About The Team

Our Consumer & Community Banking division serves our Chase customers through a range of financial services, including personal banking, credit cards, mortgages, auto financing, investment advice, small business loans and payment processing. We’re proud to lead the U.S. in credit card sales and deposit growth and have the most-used digital solutions – all while ranking first in customer satisfaction.

We offer a broad array of credit cards to meet the needs of individuals and small businesses, including Chase-branded and co-branded cards in partnership with well-known companies and organizations. Merchant Services is a leading provider of payment, fraud and data security for companies, capable of authorizing transactions across global currencies.