How to Write a Press Release
With Andrea Holland
Liked by 589 users
Duration: 33m
Skill level: Beginner
Released: 6/30/2022
Course details
Learn how to write press releases: formal, official announcements regarding something new or significant about you or your business. Done correctly, press releases can promote your brand, distribute important information, and even improve your SEO. In this short writing course, PR expert Andrea Holland explains how to write an effective press release. She begins with a discussion of what press releases are and then walks you through finding your story, preparing to write, getting your headline and subhead down, crafting body copy, adding your boilerplate, and distributing the release on social media, a newswire, or alternative outlet. Follow along using the handout Andrea has included with the course—a template she uses to kick-start the writing process for her own clients.
Skills you’ll gain
Earn a sharable certificate
Share what you’ve learned, and be a standout professional in your desired industry with a certificate showcasing your knowledge gained from the course.
LinkedIn Learning
Certificate of Completion
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Showcase on your LinkedIn profile under “Licenses and Certificate” section
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Download or print out as PDF to share with others
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Share as image online to demonstrate your skill
Meet the instructor
Learner reviews
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Robert Williams, CIC
Robert Williams, CIC
Helping Medicare and individual health insurance brokers improve their game.
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Enmanuel Mera
Enmanuel Mera
Journalist/ Voice Artist
Contents
What’s included
- Practice while you learn 1 exercise file
- Test your knowledge 4 quizzes
- Learn on the go Access on tablet and phone