From the course: Pre-investing: Before Investing in Real Estate

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Competitive analysis

Competitive analysis

- Now that you've done a regional and neighborhood analysis, let's take a look at competitive analysis. We're going to look at your target property, its attributes and amenities, and how it compares to the competition in the market. Ultimately, it's about identifying what makes your property attractive to, or not attractive, to tenants or future buyers. Let's take a look. Alright, first, let's look at some data sources that you may want to tap into to do your competitive analysis. First you want to look at property records potentially, especially to find out where all the multifamily apartments may be that you're competing with, especially new ones. You want to look at any publications that talk about new apartments, or new developments in the area, or planned developments. Public records are a good place to find that information as well, and potentially talk to brokers and agents for information on apartments that may be listed for sale or recently purchased and get some information…

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