This is a great book for the nerdy innovator. I work a lot with innovative institutions and organizations that invest in their culture, and I see parallels with them and Bell Labs of the 20th century. Who is hired, how teams are assembled, where offices lie in the landscape of the organization, and what happens outside of the work environment all contribute to a strong (or weak) culture. If you are up for a rich exploration into the birth of many of our inventions today, you may enjoy this fascinating book. #bookrecommendation #theideafactory #reading #inspiration