7Miles Global’s Post

Happy Olympics! 🌍🏅 The Olympics bring together nations, cultures, and athletes in a celebration of excellence, sportsmanship, and unity. Whether it's cheering for your favorite team, witnessing record-breaking performances, or being inspired by incredible stories of perseverance, the Olympics captivate the world like no other event. In the spirit of the Olympics, the importance of communication and branding shines brightly. Just as athletes showcase their skills on a global stage, brands have the opportunity to engage with a diverse audience, sharing their values and messages with the world. A well-crafted communication strategy can elevate your brand, connecting with audiences through the shared excitement and inspiration of the games. At WMD, we believe in the power of storytelling and the impact of strategic communication. Just as the athletes prepare for their moment in the spotlight, we prepare to help brands shine. Be it through captivating social media content, impactful campaigns, or engaging stories, we are here to help you achieve gold. And here's the exciting part: WMD will be in Paris for the Olympics! 🗼🇫🇷 Stay tuned to our social media for exclusive content, behind-the-scenes looks, and live updates from this incredible event. #Olympics #Paris2024 #MarketingStrategy #SocialMediaEngagement #Storytelling #WMDInParis

🏅 The 2024 Paris Olympics are not just about sports but also about cutting-edge marketing strategies. Brands are leveraging digital platforms to engage fans globally like never before. Big event trigger big creativity. 🙌 #SportsMarketing #Olympics2024 #DigitalMarketing #FanEngagement #Creativity

The 2024 Paris Olympics and Paralympics season had just ended, but all the emotions they brought us are still alive. 🏅 Both events captivated millions of viewers, and for a few weeks, the city of love transformed into a city of sport. 🏋♀️ As always, brands raced to stand out with their most creative and engaging marketing campaigns. The Olympics greatly influenced industries ranging from travel and food to sports equipment and fashion. We’ve gathered some of the most inspiring ad campaigns from this year’s Olympics to spark fresh ideas for your future campaigns. 👇 #creativeads #creativemarketing #digitalcampaign #digitalmarketing #olympics2024

As sports entertainment is evolving, there are so many opportunities for interesting innovations to engage new audiences and immerse brands organically within sub-cultures. I am really excited to see how innovations like Athlos can create new opportunities to reimagine how people engage, watch and participate in sport. https://lnkd.in/g4pYUZc7

The Olympics Are Only A Month Away: A "Perfect Storm" for Brands The International Olympic Committee (IOC) unveils its new campaign, "Sport. And More Than Sport," ahead of the Paris 2024 Games. Here's what you need to know: - Focus on connection: The campaign aims to showcase the unifying power of sports beyond competition. - Reaching a younger audience: Breakdancing's inclusion in the Games featuring B-girl Furia. - A "Summer of Sport": This campaign aligns with a broader trend of brands capitalizing on a summer packed with sporting events. How are brands getting in on the action? - Coca-Cola: Celebrating "everyday greatness" with activations across its brands. - Corona Cero: Connecting with "golden moments" through everyday people and Olympic highlights. - Nike: Showcasing performance products with top athletes like Eliud Kipchoge. - Procter & Gamble: Turning everyday activities like stain cleaning and dandruff control into "Olympic events." With the Olympics kicking off soon, expect to see a surge in sports-themed marketing campaigns. What are your favorite Olympic marketing campaigns over the years? https://ow.ly/4F5u50SqFT4 #Paris2024 #Olympics #Marketing

With the Paralympics and the #SummerOfSport now over, how can you continue that 'winning feeling' with sports stars in marketing?   When it comes to advertising, the use of celebrities is prevalent, with 51% of ads including a celebrity from film fame. However, over the past five years, ads featuring acclaimed athletes have doubled and now account for 18% of ads that include celebrities.    There have been many winning examples of using sports stars, including 'Marcus Radishford' in Aldi UK's Christmas Ad and Max Verstappen with The HEINEKEN Company's 0.0 campaign.   But featuring sports stars is expensive! So, what can they offer brands, and how can advertisers maximize the fitness of marketing activities in which they feature?    Read the article here 👉 https://lnkd.in/ghwWn9MZ

With the Paralympics and the #SummerOfSport now over, how can you continue that 'winning feeling' with sports stars in marketing? ⚽🏃🤩   When it comes to advertising, the use of celebrities is prevalent, with 51% of ads including a celebrity from film fame. However, over the past five years, ads featuring acclaimed athletes have doubled and now account for 18% of ads that include celebrities.    There have been many winning examples of using sports stars, including 'Marcus Radishford' in Aldi UK's Christmas Ad and Max Verstappen with The HEINEKEN Company's 0.0 campaign.   But featuring sports stars is expensive! So what can they offer brands, and how can advertisers maximise the fitness of marketing activities in which they feature?    Read the article here 👉 https://lnkd.in/g4R29EdU Lynne Deason

With the Paralympics and the #SummerOfSport now over, how can you continue that 'winning feeling' with sports stars in marketing? ⚽🏃🤩   When it comes to advertising, the use of celebrities is prevalent, with 51% of ads including a celebrity from film fame. However, over the past five years, ads featuring acclaimed athletes have doubled and now account for 18% of ads that include celebrities.    There have been many winning examples of using sports stars, including 'Marcus Radishford' in Aldi UK's Christmas Ad and Max Verstappen with The HEINEKEN Company's 0.0 campaign.   But featuring sports stars is expensive! So what can they offer brands, and how can advertisers maximise the fitness of marketing activities in which they feature?    Read the article here 👉 https://lnkd.in/gtRJZjB4 Lynne Deason

With the Paralympics and the #SummerOfSport now over, how can you continue that 'winning feeling' with sports stars in marketing? ⚽🏃🤩   When it comes to advertising, the use of celebrities is prevalent, with 51% of ads including a celebrity from film fame. However, over the past five years, ads featuring acclaimed athletes have doubled and now account for 18% of ads that include celebrities.    There have been many winning examples of using sports stars, including 'Marcus Radishford' in Aldi UK's Christmas Ad and Max Verstappen with The HEINEKEN Company's 0.0 campaign.   But featuring sports stars is expensive! So what can they offer brands, and how can advertisers maximise the fitness of marketing activities in which they feature?    Read the article here 👉 https://lnkd.in/eRBhsMF2 Lynne Deason

With the Paralympics and the #SummerOfSport now over, how can you continue that 'winning feeling' with sports stars in marketing? ⚽🏃🤩   When it comes to advertising, the use of celebrities is prevalent, with 51% of ads including a celebrity from film fame. However, over the past five years, ads featuring acclaimed athletes have doubled and now account for 18% of ads that include celebrities.    There have been many winning examples of using sports stars, including 'Marcus Radishford' in Aldi UK's Christmas Ad and Max Verstappen with The HEINEKEN Company's 0.0 campaign.   But featuring sports stars is expensive! So what can they offer brands, and how can advertisers maximise the fitness of marketing activities in which they feature?    Read the article here 👉 https://lnkd.in/ghUpp72q Lynne Deason