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Brands are doing more tennis activations for several reasons: 1. Global Audience and Demographics: Tennis has a large, diverse, and global fan base that spans various age groups and socioeconomic classes. This wide appeal allows brands to reach a broad audience. 2. New Product Innovation: For so long brands only thought that 4 players could only be on court at once. Now with things like Cardio Tennis, Liveball, and other programming, you can fit 15-20 people on one court. This increases on-site brand reach like never before. 3. Engagement Opportunities: Tennis activations offer various engagement opportunities, including on-site experiences, digital campaigns, and social media interactions, allowing brands to create immersive and interactive marketing strategies. Pairing on court with digital strategies creates a very unique reach for brands and products. Again, this is an amazing example from Free People & PlayYourCourt on a best in class way to do this. Curious to learn more - reach out!

Although pickleball is rapidly gaining popularity in the US, it remains in its early stages compared to tennis. Tennis has attracted approximately 6M new participants, slightly more than the 5.5M gained by pickleball. #datavisualization #sportsdata https://ow.ly/OTTF50QyO8o

Today is National Play Tennis Day! 🎾 From classic grass courts to modern hard surfaces, tennis has captured hearts worldwide 🌍 Whether you're playing singles or doubles, it's all about the joy of the sport. So, grab your racket, hit the court, and let the good times roll. Who knows? You might just discover a new passion! 🚀 Share this post with your friend who is fond of tennis 🙌 Find out more about FeedConstruct in Cerebrum Yerevan ➡︎ https://lnkd.in/dYeniJUe #FeedConstruct #PlayTennis #iGaming #iGaminIndustry

Everything in life has its own proper etiquette, including tennis. Have you followed these etiquette guidelines closely in the past? Eric Wojnicki - The W Team at Vylla Home #TheWTeam #TheWTeamAtVylla #TheWTeamVylla #EJWRE #Vylla #VyllaHome #VyllaHomeAgents #HomeOwnershipMadeSimple #Realtor #Realtorlife #Realestateagent #RealEstateLife #RealEstate #RealEstateInvesting

New sports series, anyone? Pleased to share the first issue of The Backcourt, which covers new legal, regulatory and policy topics in tennis. Check it out to learn more on some of the latest developments affecting tournaments, players, officials and others within tennis. #LinklatersSports #SportingLinks

A booklet to change perceptions of tennis in the UK. A YouGov survey revealed to the LTA and Tennis Foundation the reasons that tennis has a low participation rate at grass roots level. Intended to mark 25 years of the Tennis Foundation, we took the opportunity to use the book to describe the issues facing the Tennis Foundation and what they are doing to address them. #LTA #tennisfoundation #tennis

🎾 The Evolution of Tennis Equipment 🎾 Dive into the fascinating journey of how tennis gear has transformed over the years! From wooden racquets to cutting-edge technology, explore the innovations that have shaped the game we love. Check out our latest blog on TennisOutlet.in! 📖 Read Now: https://bit.ly/3WEhbdV #TennisHistory #TennisEquipment #EvolutionOfTennis #TennisBlog #GameChanger #TennisTalk #TennisOutlet

A Game of Tennis is Life in Miniature! Eight-time Grand Slam Champion Andre Agassi put life in perspective through the game I love the most: Tennis. "It's no accident, I think, that #tennis uses the language of life. Advantage, service, fault, break, love, the basic elements of tennis are those of everyday existence because every match is a life in miniature. Points become games become sets become tournaments, and it's all so tightly connected that any point can become the turning point. It reminds me of the way seconds become minutes become hours, and any hour can be our finest. Or darkest. It's our choice". #transformationthroughreinventing #startstrongmondays #lifeandsports #transformation #personalgrowth

Big news in sport today!! 🎾 Tennis world number one, Jannik Sinner has been cleared after testing positive twice for banned substance. The Independent Panel has issued a decision in the case of International Tennis Integrity Agency vs Jannik Sinner. An interesting case in which our Mark Hovell was appointed by Sport Resolutions to sit as an Independent Tribunal in Mr Sinner's two applications to lift his mandatory provisional suspensions, following two positive tests in March 2024. 👉 For further details, read the full article below, its a really interesting read! #ITIA #SportsLaw #Tennis #AntiDoping #CaseDecision

Discover the Affordable Air Dome Solution for Tennis Clubs Learn how to cover your tennis club year-round with cost-effective air dome structures. Dive into the process and benefits of using air domes, and find out how they can significantly boost your revenue. #TennisClubSolutions #AffordableCovering #AirDomeBenefits #YearRoundTennis #BoostRevenue #SportingInfrastructure #TennisClubManagement #BudgetFriendly #StructuralSolutions #IndoorTennis