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Chief Global Strategist | Foodservice & Technology | M&A Advisory | LinkedIn TopVoice

Over the last decades, the restaurant industry has been very successful in the KSA (and in the Middle East in general). There’s been a diversification across growing segments, and also an increment in the sophistication level of operators as the penetration of chains has doubled over the last twenty years. If the brand is local there may be a struggle to set up SOPs, bring systems up to global standards, and gain traction for brand recognition. If the brand is international, there will be challenges to manage regional supply chains, achieve a successful brand translation, adapt marketing and technology, comply with customs and labor laws, and resonate with regional cultures and audiences. The hospitality business is complex, margins are shrinking, and customer loyalty is a struggle as it never was. But there’s also plenty of opportunity and paths to successfully operate in this ”new normal”. #restaurants #ksa #middleeast

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John M.

Building Ellipsus 💬🏳️🌈 | Fmr. Pitch, Dubsmash (acq. by Reddit)

4mo

Well said!

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