Abra’s Post

Transcript

That leads me to wondering, because you're on the frontline, what you're seeing with sentiment because you have high, high net worth individuals, many of them clearly trusted you and are coming back. But at this point with all of the contagion, did the ETF erase all of the negativity or people now gung ho about crypto? Sure, I want to participate. Or are we still like, is it still a hard sell? I guess that's really the alright. So let me break that down. I, I would say part of the, the, the premise of your question is predicated on this idea that everybody out there is knee deep and understands. All this stuff and is watching what's going on, right? You'd be surprised how little people really know about what's going on in our space the last three years, right? And that includes our clients. And they're, they're happy. They kind of know that our competitors died and they're like, ohh, we glad we picked you. But they can't really articulate what's been going on. And and so they, they see the ETF news and what we tell them is this is fantastic market because it basically uses Larry Fink and BlackRock and others to establish credibility, right? Exactly. But remember what happened last weekend with Iran. Attacking Israel what happened Bitcoin price tanks and my friend Vinny Lingham posted like this is a bug in the ETF system because it's the weekend you can't do anything if you do need to sell for whatever reason, you probably shouldn't but if you did need to you can't do that now because it's a weekend, right? The ETF markets, stock markets are open with 35 hours a week we're open 144 hours a week for our clients, which is how Bitcoin works so there's a massive disconnect there so it's great marketing tool and then we come in and explain to our clients but this is the right way this is the way you should be doing this the SMA model, the separately managed account model of having. Their own fault and actually holding the crypto is the right way to do this. And that resonates. And our clients, the kind where clients, they're naturally libertarian leaning, so they already buy into this and they get why the volatility happens more or less. And so that's not the problem. The problem for them is how do I safely right and securely do this? And I want to make sure that you're not going to come back and make me take this crypto back again. I love Vinny, has great perspective.