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To be successful in philanthropy, we need to be thinking about our donors as partners towards a common goal. Those who support our organizations do so because they believe in the mission and wish to see the organization be successful. They want to be partners with us as those successes are realized and they want to know the impact their support has provided. For donors to feel like our partners, there must be a level of mutual respect that starts in our philanthropy offices with culture, specifically centered on gratitude. Culture is defined by our leaders and shaped by our common language, behaviors and attitudes. Think about the language your team uses when you talk about philanthropy. Is it rooted in gratitude? Read more from Accordant's Pamela Ronka Maroulis, FAHP, CFRE, and Jessica Carswell, CFRE: https://ow.ly/RBLX50QzCja #healthcare #philanthropy #culture #gratitude

Change the Script: The New Language of Philanthropy

Change the Script: The New Language of Philanthropy

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