Adam Brown’s Post

Building Sustainability into Product Design thanks to Digital! 80% of the environmental impact for a product is determined during the design phase. Accordingly, it is imperative to ensure #SustainabilityByDesign. To do so, leveraging #CollectiveIntelligence and #Digital, Sustainability needs to be embedded at each of the 5 steps of the design process: 1️⃣ #ConceptualDesign: Designing for sustainable outcomes involves meeting new requirements like C02 emission, Energy or water usage or recyclability, which should be tracked to assess the performance of the design process. This holistic approach, especially in industries like battery manufacturing, helps businesses make better decisions by balancing material efficiency, cost, and environmental impact. 2️⃣ #SuppliersSourcing: Establishing robust selection of suppliers based on their ability to meet sustainability requirements and using product lifecycle management (PLM) applications to properly compare their environmental impact with significant cut in their emissions while boosting efficiency in parallel. 3️⃣ #DetailedDesign: Using #DigitalTwin solution, engineers can properly select materials based on properties and sustainability scores, allowing for rapid design iterations and better understanding of sustainability impacts. Simulating products alongside production systems can identify improvements, enabling innovative design exploration and significant efficiency gains in the real world. 4️⃣ #Validation: Validating a product's performance involves thorough testing of innovative materials and geometries to meet sustainability targets and using new data to optimize simulation models. Leveraging digital enterprise streamlines validation, enabling real-time data optimization, efficient maintenance schedules, and answering key sustainability questions through digital technologies. 5️⃣ #DesignImprovement: Integrating sustainability goals into product design ensures continuous improvement, making it easier to identify performance gaps and upgrade paths using simulation data and digital twins. This approach not only enhances environmental impact but also reduces operational costs, increases material savings, and boosts customer satisfaction and investor interest. Arthur Arrighi de Casanova Grégoire Lejetté Elena Vasilyeva Jacques Bacry Mikhail Kazakov Jean-Francois DELERUE Benoit Napoly Anesti Lampsos Miguel ROCHA ARTEAGA Michaël Métaireau Peng YU Sara Boukir Nandkishor Boddu https://lnkd.in/eWMp3cfQ

You can’t go circular on your own ! To shift towards #circularmaterialflows, organisations need to set up new business ecosystems. Which organisation is going to mobilise the #circularitymission? How is circularity going to shift the relationships in a #valuenetwork? How can a #circulartransformation be attractive enough for all actors? What framework can support the collaboration between actors? Today at the #DESIGN2024Conference, Avyay Jamadagni from the Dyson School of Design Engineering at Imperial College London is presenting our latest article on the #CircularBusinessEcosystemModelCanvas, a tool for collaborative design of #futurecircularvaluenetworks. The canvas allows actors to codevelop and integrate their individual business models supporting a holistic approach to #circularbusinessmodelinnovation. Collaborating with six organisations in the #wastewatertreatment sector, last year we tested the canvas on the circular flow for #ferricchloride, a chemical used for #waterpurification. If you have a case in need of a #circularbusinessecosystem, get in touch to experiment with the canvas. Many thanks to Lars Nybom from the Ragn-Sells Group for partnering with us on this research. Find here a link to the article: https://lnkd.in/eDKhv-FW

What is “planet-centered design”? How can we bring the planet “back into the design process? Brilliant article by Palsa & Pulk reminding us that if we "look back only 50 years, we can see a very different economy — one that is mostly circular or at least low- to zero-waste", so we don't have far to look. We keep talking about the circular economy but that is it , talking. Students at Design school and Uni are not emphatically taught about the importance and policy is lagging behind. According to the Fountain Institute, there are seven core principles that lay at the core of planet-centered design. The first two of these are that “the world can be redesigned” and that design can and should be used to bring about systemic change. The next three principles focus on designing for longer timelines, measuring the consequences of the designs created, and adapting designs to the real world. The final two principles focus on communication and collaboration throughout the design process. In their article titled “Futures: Resilient Futures”, Brian Collins and J.A. Ginsburg argue that “we are at a moment in history where almost everything needs to be rethought, reimagined and done different: How products are made. How services are delivered. Packaging. Materials. Business models.” It is estimated that each year 35 million tons of waste are produced in the EU through the disposal of repairable consumer goods. This disposal alone produces 261 million tons of carbon dioxide equivalent emissions in the EU each year. We have a lot to do, one thing is for sure, we need to stop the talking and actually step into the doing. Read the articles here https://lnkd.in/d6ESNCdV https://lnkd.in/d2GJBFke Thank you Christine Nikander for this great research. #designforplanet #designers #nosuchthingaswaste #circulareconomy

"Exploring the intersection of art and technology, I'm passionate about harnessing Industrial Design principles to create innovative, sustainable solutions that shape the future of industry and society. #IndustrialDesign #Sustainability #Innovation #DesignThinking #ProductDesign #FutureOfIndustry #DesignInspiration"

How can design help us navigate societal challenges and create a sustainable future? Our latest posts explore the evolution of #TransitionDesign and the people who shaped this transformative approach: Vol. 3: How Design for Sustainability Began Discover how design has shifted from creating individual products to transforming entire systems. Using bicycles as an example, we show how design connects people, infrastructure, and technology to drive change. Vol. 4: The Innovators Behind Sustainability Transitions Meet the pioneers who bridged disciplines like architecture and engineering to develop future-focused methods such as backcasting and the Double Flow Method. These approaches help us link today’s challenges to tomorrow’s solutions. These posts offer fresh perspectives on how design can inspire and guide transformative change. While grounded in academic research, we’ve aimed to make these ideas accessible and engaging for everyone. Let us know your thoughts—together, we can reimagine a sustainable future. Vol. 3: https://lnkd.in/gTUtFCNQ Vol. 4: https://lnkd.in/gtkyc3jj #Sustainability #DesignForChange #FutureThinking #Innovation

World Industrial Design Day, observed on 29th June, celebrates the innovation and creativity in shaping our everyday products and environments. It highlights the profound impact of industrial design on improving quality of life and fostering sustainable practices globally. . . . . . #IndustrialDesign #Innovation #Creativity #DesignThinking #Sustainability #ProductDesign #GlobalImpact #QualityOfLife #IndustrialDesignDay

Get ahead of the curve! Explore the Top 4 Design Trends of 2025 and see how innovation, sustainability, and creativity are shaping the future. Don’t miss out on what’s next in the design world! 🔗Link in Bio #DesignTrends2025 #FutureOfDesign #GenerateDesign

🌍 Design for Impact: A Sustainable Vision 🌿 In a world where every design choice matters, industrial design goes beyond functionality and artistry—it’s about crafting solutions that respect our planet and future generations. Creativity does not necessarily relate to form, it can be used as material innovation, minimizing waste, or designing for longevity. This video is part of a brief series from Yanko.com and is a must-watch for anyone passionate about sustainability and how design's role can shape a better world. What sustainable design practices inspire you the most? Lets discuss! 💡 #sustainability #materialdesign #design #productdesign #industrialdesign #manufacturing

Bringing new products to life as industrial designers, I firmly believe that we also have a fair share of responsibility for the resources used by and for our designs. Structurally integrating sustainable design principles into every step of the design process is essential to achieve a circular economy, from integrating sustainability on a conceptual system level to minimising a product’s energy consumption, choosing the right materials, and enabling easy disassembly. I very much enjoyed deepening my knowledge of sustainable design and engineering methods to improve the #reuse, #repair, #remanufacturing, and #recycling of products for a circular economy through the course “𝗘𝗻𝗴𝗶𝗻𝗲𝗲𝗿𝗶𝗻𝗴 𝗗𝗲𝘀𝗶𝗴𝗻 𝗳𝗼𝗿 𝗮 𝗖𝗶𝗿𝗰𝘂𝗹𝗮𝗿 𝗘𝗰𝗼𝗻𝗼𝗺𝘆" taught by Delft University of Technology, Technische Universität Clausthal, Leiden University and Swerea IVF. #circulareconomy #industrialdesign #sustainablebydesign Image credits #ellenmcarthurfoundation

Design and innovation have the potential to increase value, all the rest is cost! #increasingtimesvalue