There’s a lot on the minds of drugstore shoppers, so let’s take the temperature of major trends shaping the landscape. 💊 Inflation-fatigued customers are reassessing “wants” vs “needs” 💊 Healthcare costs are influencing shopping patterns across the pharmacy 💊 Election-year frustrations are mounting as patrons grow weary of perceived lack of action To counter these challenges, drug retailers are prescribing innovative solutions: 💊 Expanding retail media network offerings to reach more patients 💊 Enhancing omnichannel capabilities, including doorstep delivery 💊 Expanding loyalty program benefits to foster stronger bonds with customers #drugstore #drugstoretrends #commerce #thoughtleadership
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Shoppers are turning to more consumer-focused, omnichannel healthcare destinations like a drug store health service rather than traditional primary care. How will the drug industry be affected? Check out the agenda for our Drug Channel virtual event and register today 👉 https://lnkd.in/e_76g5af #drug #drugresearch #retail #drugstore #datanalysis #Kantar
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Heard about a very interesting term today called ‘Phyigital’ (thank you Maya Moussly) when discussing the adoption of omnichannel in sales and distribution.. I think the point is clear for all B2B and B2C brands. It’s no longer a question of ‘if’ they want to go digital, but rather to what extent and how we seamlessly blend digital advancements into our sales models. Is the future of pharma sales here? Can we really merge the best of both worlds for enhanced interactions and better outcomes? How are you adapting your sales model to this new reality? 🤔💡 #Phygital #PharmaceuticalSales #SalesInnovation #DigitalTransformation
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Pharmaceutical orgs making transformational changes are investing at least 20% of their EBITDA on digital and analytics programs alone. So why are so many of them struggling to benefit from the investment they've made in technology and data? Really embracing omnichannel customer engagement means putting the customer first - including throughout planning. Discover how to turn planning on its head by downloading this in-depth report from our expert Lisa Davies - here: https://bit.ly/4c4rg9v #omnichannel #pharma #lifesciences #planning
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Is driving omnichannel transformation your current challenge? Hear from Lisa Davies to discover how to turn planning on its head and generate impact
Pharmaceutical orgs making transformational changes are investing at least 20% of their EBITDA on digital and analytics programs alone. So why are so many of them struggling to benefit from the investment they've made in technology and data? Really embracing omnichannel customer engagement means putting the customer first - including throughout planning. Discover how to turn planning on its head by downloading this in-depth report from our expert Lisa Davies - here: https://bit.ly/4c4rg9v #omnichannel #pharma #lifesciences #planning
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How to transform omnichannel planning in Pharma… … rising above the competition to deliver unparalleled value to your patients. This report shares proven tactics and techniques to transform your organization. #omnichannel #transformation #oxfordsm #organizationalcapability
Pharmaceutical orgs making transformational changes are investing at least 20% of their EBITDA on digital and analytics programs alone. So why are so many of them struggling to benefit from the investment they've made in technology and data? Really embracing omnichannel customer engagement means putting the customer first - including throughout planning. Discover how to turn planning on its head by downloading this in-depth report from our expert Lisa Davies - here: https://bit.ly/4c4rg9v #omnichannel #pharma #lifesciences #planning
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Inflation is like a pigeon that falls down the chimney into your living room. It’s not welcome, it’s hard to contain, hard to get rid of, and leaves a mess behind. One messy result of inflation is the proliferation of private label products. Since they’re cheaper than brand names, shoppers turn to them when things get tight. Naturally, retailers capitalize on this by promoting them on the digital shelf. We had a look at private label as part of assortment at 5 retailers in the US. Check out the analysis below. #ecommerce #brand #fmcg #omnichannel #inflation #
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How are you managing your omnichannel field planning? Organon gives us an inside perspective on their journey. #fieldplanning
Maciek Wojtaszewski at Organon gives an inside perspective on their journey to omnichannel field planning ⬇️ #biopharma #pharma #fieldplanning
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In just a week, eTail Asia 2024 kicks off from May 14-16! Join us for a dynamic experience where you can engage with industry leaders, share insights, and even swap a few stories (and maybe some lessons learned along the way 😉) – all while keeping boredom at bay. How? Through interactive sessions like solution rooms, country clinics, and retailer hangouts (and of course, let's not overlook the wine tastings! 🍷). It's an opportunity to network, learn, and have fun in equal measure! Whoever said conferences were dull clearly hasn't experienced ours! Let's shatter that stereotype together and make this event truly memorable! 🎉💼✨ Curious to find out what else is in store this year? Check out the agenda here: https://lnkd.in/gDCw7dK9 hashtag #eTail hashtag #etailAsia hashtag #ecommercemarketing hashtag #eCommerce hashtag #RetailMarketing hashtag #Retailers hashtag #Retail hashtag #UnifiedCommerce hashtag #TechInnovation hashtag #Omnichannel hashtag #Sustainability hashtag #SupplyChain hashtag #Multitasking hashtag #AIInnovation hashtag #brandvisibility hashtag #Brandstrategy
Hey there eTailers! 👋 We're here to shake up the scene and promise you an experience of unparalleled networking and engagement. 🤝 🚀 At eTail Asia 2024 this May 14-16, you can expect to abundant chances to mingle with industry leaders benchmark strategies, and swap inspiring stories (and maybe a few past mistakes 😉) - all while staying far, far away from boredom. How? With interactive formats like solution rooms, country clinics, and retailer hangouts (plus, don't forget the wine tastings! 😜🍷). 🌐✨ Whoever said conferences can’t be fun clearly hasn't been to ours! Let's debunk that myth together! 💼🎉 Curious to find out what else is in store this year? Check out the agenda here: https://lnkd.in/gDCw7dK9 #eTail #etailAsia #ecommercemarketing #eCommerce #RetailMarketing #Retailers #Retail #UnifiedCommerce #TechInnovation #Omnichannel #Sustainability #SupplyChain #Multitasking #AIInnovation #brandvisibility #Brandstrategy
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Omnichannel Excellence means our best people never leave our customers' side. I highlighted this a year ago, and it remains more relevant than ever. Recent data underscores a strong inclination towards in-field engagements in Pharma. Yet, the demand for Pharma to meet customers wherever they are has never been more critical. This underlines the essential role of an integrated customer experience—ensuring that, even in the absence of our people, it feels to our customers as though they are right there with them. Are you seeing similar trends and agree with my stance that people are the key to driving Omnichannel success? Would love to hear your comments below 👇 Thanks Veeva Systems for the #data source. #omnichannel #customerexperience #pharma
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What's next for private label? 🔮 At NIQ Brandbank we've seen a +30% growth in retailer spend on their private label product strategy. 📈 Retailers are not only investing in new lines and product ranges, but are investing in key ominchannel stratgies that build loyalty and trust with shoppers. But what's next? We've unpacked the future of private label in our latest article and found it lays in these core areas: 🔹Accelerated omnichannel growth 🔹Large retailer market consolidation favouring private label investment 🔹Increased retail investment 🔹Increased adoption across growing shopper segments Check out the full article here 📰👇 https://lnkd.in/ga9H-CJ5
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