Need to generate leads? Prep for retirement? Attract investors? Kickstart a new business? Leave a legacy? Then the time is now to harness and scale your Authority and you can start quickly with value-driven content. 1. Identify Your Niche - Be specific in your area of expertise and prop up your digital platforms to match accordingly. 2. Understand Your Audience - This is key to driving success and building thought leadership. Knowing who your audience is, their pain points and what they desire and then helping demonstrate the transformation you provide to get them there through your content is best. 3. Provide Value - Goes without saying! But sharing content that gives your audience a bit of the ""what"" of your work is a great first step to building trust and laying the foundation of your authority. 4. Consistency is Key - Whether you're publishing a blog, email newsletter, or dropping a new podcast episode, developing a posting schedule and sticking to it will make all the difference. 5. Leverage Different Formats - There are many types of content you can publish. We always suggest using a mixture of articles, graphics, photos, and our favorite VIDEOS to showcase your expertise in your field. What are you going to try first: 1,2, 3,4 or 5? Drop it down below to let us know! #MarketingMonday #Authority #ThoughtLeader
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Google’s 7–11–4 Rule (And Why It Matters)..... For a client to trust you as an advisor and hire you.... you need this... 👇👇👇 These are averages again okay....... 👉 7- hours of content engagement.... 👉11- Different Touch points ...... 👉 4 - Different platforms.... Again these are averages and not finite numbers........... Now sit back and think about how you can achieve these in your practice.... Questions to ask ? 👇👇👇👇 1. What assets can I build so that my prospective dream clients can engage with my content for atleast 7 hours ( Webinars, Podcast, Blogs , BOOKS???) 2. How can I get at least 11 different touch points with them ? ( think about SM posts, Email nurture, Ads, Podcast guesting, webinars etc.,) 3. Which platforms do my "Target Niche Audience" hang out & Like Most ? ( LinkedIn, FB, IG, TikTok, X , Podcasts, Magazines, Newsletters etc.,) OKAY now enough reading....... go do at least one of these.... You can check out the full article here...👇👇👇 https://lnkd.in/gwDJ4X_2 P.S: Liked what you just read then just hit " FOLLOW". I post regularly here , content which helps advisors to take their game to the next level 🔥 #financialadvisor #financialadvisormarketing #cfp #insuranceadvisor #investmentadvisor #flatfeeadvisor
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I Empower Financial Professionals to Navigate Risk and Drive Growth | CEO & Founder at One Source Direct | Senior Credit Risk Officer & Financial Advisor | Business Development Manager
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I got my first gig in 90days! When I started posting on Linkedin. It wasn't easy when you have other commitments. Over time I have learnt a few things that could help earn online even if you are super busy. So I thought I'd share some tips.🥰 Here is my 5️⃣step guide to building a profitable personal brand from scratch. 1️⃣Clarify what your sweetspot is. 👉What are you really good at? 👉What results do you have? 👉What's your passion? 2️⃣Create an irresistible brand. 👉Pick who you want to serve. 👉What are their problems & desires You can't serve everybody. You need to know the specific niche and who will benefit from your sweetspot. 3️⃣Build trust and connection with your audience. 👉Create content consistently 👉Share your story & opinions 👉Explain hard concepts in your niche This demonstrates your authority and attracts clients. 4️⃣Create your signature offer Most people wait too long to do this. I don't know why. 👉You are already an expert in your field. 👉You have a solution that people need. 👉Turn that into an offer. 👉And ask people to buy. Start with a price you are comfortable with and increase as you go. 💜 5️⃣Amplify your brand Don't just write content daily on your profile. 👉Collaborate with your peers 👉Start a podcast or video series 👉Guest blog or be a guest on a podcast. 💜Don't be afraid to start. 👇What's your favorite tip? P.S Repost if you found this valuable. #personalbranding #contentmarketing #Linkedin100 Day 32 of 100
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NEW PODCAST ALERT! Get ready to supercharge your 2024 marketing strategy! Join me as I share secrets that drive growth and revenue for legal and financial professionals. This episode is loaded with tangible tips and strategies, focusing on assessing your past marketing endeavors and teaching you how to scale them to new heights. We'll look at your past marketing endeavors, identify what's worked, and explore how to escalate these strategies. I'll also help you break down your lofty revenue goals into achievable pieces and map a clear marketing path for the year ahead. We'll dive deep into the world of LinkedIn and its untapped potential for legal and financial professionals. Learn how to personalize your outreach, form powerful collaborations, and utilize features like newsletters and video tools to captivate your audience. And, don’t forget to download the Workbook so that you can follow along and plan out your year ahead! Workbook link found in the comments below. So, listen in, subscribe, leave a review, and share the wealth of knowledge in this episode. Let's make 2024 a game-changer! . . . . . . #authenticgrowthstrategies #mediator #familylaw #businessgrowth #financialadvisors #adr #marketingstrategies _________________________________________________________ Want to see more tips and tricks? ✅ Connect with me and reach out by DM 🗞️ Subscribe to The Authentic Growth Strategies LinkedIn newsletter
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I HELP POWERFUL WOMEN BUILD PROFITABLE PERSONAL BRANDS™ • Social Media Strategist, Personal Brand Coach, Content Creator (Influencer with an audience of over 333k turned strategic personal brand boss!)
Do the right things again...and again…and again. Strategic action compounds. You’ve conquered so many things in life. Everything is nearlyyyy perfect. Except YOU KNOW you should be making more money. Spoiler alert: it’s not about flexing on social media with the prettiest, most aesthetic content. What you’re ACTUALLY missing? 1️⃣ Consistently sharing facets of you 💎-Your story (how you got here) 💎-Your voice (your values) 💎-Your service (sell, Baby!) 2️⃣ Do all this with a strategic marketing plan If you have all the pieeces of a puzzle, but one… 🧩 You will never build the business of your dreams and keep being “alllllmostttt there, but not quite.” If you can’t be consistent and don’t have a REAL marketing plan, you are WASTING YOUR TIME. When you’re ready to follow PROVEN STRATEGY, I have a free training that show you HOW TO MAKE MORE MONEY when you post, step-by-step! Comment or DM me “PPB” to get your FREE ACCESS! If you’re seeing 👀 this on LinkedIn, here’s what you’re looking for👇 🛑QUIT WASTING TIME on content that isn’t selling, and start bringing in the money you deserve as a powerful, purpose-led, female coach or service provider. FREE RESOURCES👇 I’m giving away the exact Blueprint I use to help clients go from $0-$5K months and advance to $10K-$20K months! 💰 For a limited time, I am revealing the proven 5-Phase framework to build yourself a personal brand that motivates, inspires, and sells so that your business can thrive the way it should! Grab my FREE PPB Feature Training & PPB Blueprint now👉 https://bit.ly/3si742h 🎥To ask me questions in real-time, join me on Instagram for SOCIAL EQUITY™ LIVE Steal more strategies on Instagram👉 https://lnkd.in/gff967Uc 🎧Listen to my podcast, SOCIAL EQUITY™, anytime! Listen wherever you listen to podcasts👉 https://lnkd.in/gAWcfPNu
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Monday Motivation: This is for business owners, like my clients, who take time out of their busy schedules to connect with their community, or are working to build one through content, whether it's short videos on social media or a podcast. Creating content can feel like shouting into the void. You upload a video, and the immediate feedback isn't always clear. But remember, your work matters. Each video you produce is a touchpoint, a way to build connections with your audience. People are watching, even if they aren't liking or commenting. They're taking in your message, learning from your expertise, and growing to trust your brand. These relationships may not translate into immediate dollars, but they're planting seeds for future growth. Consistency is key. Keep creating, keep sharing, and keep showing up. You're building credibility and fostering loyalty. In time, these relationships will turn into opportunities, leading to business growth. Don't let uncertainty slow you down. Your voice matters, and your content is making a difference. Trust the process, stay committed, and watch how your efforts turn into tangible results. So, step in front of the camera. Record another video. Share your insights. You're doing more than just making content – you're building connections and growing your business, one video at a time. #video #podcasting #socialmedia #contentmarketing
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⭐Personal Brand Strategist | Business Coach & Consultant | Keynote Speaker | Founder of Bold Vibes Consulting
What if you just decided to commit? I recently worked with a client through @boldvibesconsulting to help her create over 55 short-form, high-quality, authority & sales-focused videos for her Social Media business. This is her 2nd shoot with us and one thing that I know for sure is that she did the work and now has the content to get on with it. We overthink a lot of things. Hey, I've done it too! But if there is something that you've been thinking about doing and you're still thinking about it - then you need to work out how much you want it and if there is an easy way to make it happen. 🤩Building your personal brand and getting visible doesn't have to be hard. You just have to decide that it's a priority and then commit the time, effort and focus to it. I have my 8.30-9.30 am slot in my diary (with a coffee) booked into the diary every morning. That means I'm recording a podcast, writing a post, and engaging with my community. As Gary Vee said recently - if you're not creating content then you're not interested in DEMAND CREATION. I feel like I've been saying that for a long time too! 🧲When you build a magnetic brand - YOU BUILD DEMAND. Are you focusing on the things that move the brand dial? #personalbrand #businessgrowth #contentmarketing
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CEO and Founder, Marketing, Training and Social Media for Legal and Financial Professionals | Podcast Host
NEW PODCAST ALERT! Get ready to supercharge your 2024 marketing strategy! Join me as I share secrets that drive growth and revenue for legal and financial professionals. This episode is loaded with tangible tips and strategies, focusing on assessing your past marketing endeavors and teaching you how to scale them to new heights. We'll look at your past marketing endeavors, identify what's worked, and explore how to escalate these strategies. I'll also help you break down your lofty revenue goals into achievable pieces and map a clear marketing path for the year ahead. We'll dive deep into the world of LinkedIn and its untapped potential for legal and financial professionals. Learn how to personalize your outreach, form powerful collaborations, and utilize features like newsletters and video tools to captivate your audience. And, don’t forget to download the Workbook so that you can follow along and plan out your year ahead! Workbook link found in the comments below. So, listen in, subscribe, leave a review, and share the wealth of knowledge in this episode. Let's make 2024 a game-changer! . . . . . . #authenticgrowthstrategies #mediator #familylaw #businessgrowth #financialadvisors #adr #marketingstrategies _________________________________________________________ Want to see more tips and tricks? ✅ Connect with me and reach out by DM 🗞️ Subscribe to The Authentic Growth Strategies LinkedIn newsletter
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Helping RIA leaders build Version 2.0 with clarity, confidence & fulfillment | Wrestling Mom | F45 Enthusiast
For financial advisors specializing in retirement income, the digital landscape presents a unique challenge: How do you make your mark in a sea of content? The key lies in precision and patience. 🎯🕒 Creating content isn’t just about covering the topic of retirement income broadly. It’s about drilling down into specific aspects, using carefully chosen keywords to carve out your niche. While ranking nationally might be a stretch, focusing on related, narrower keywords can significantly boost your visibility. This approach requires a strategic mindset and time to yield results. Are you ready to refine your content strategy and patiently watch your online presence grow? Let’s explore how targeted content and SEO can make a significant impact on attracting the right audience to your RIA. 🚀💼 Listen on Apple Podcasts → https://bit.ly/3w9SRpV Listen on Spotify → https://bit.ly/4diyJCH Full Advisor Coaching #RetirementPlanning #SEOforAdvisors #ContentStrategy #NicheMarketing #DigitalPatience
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I help Superyacht Industry Professionals Increase Revenue Growth, using LinkedIn | Passionate about Self-Improvement & Growth Mindset.
7 Ways to get content ideas: (When you don't know what to post) 1. Scroll through your journal → What are you being challenged with at the moment? Or what is inspiring you? 2. Have a look at your Facebook memories →Try not to cringe. 3. Scan your resumé to recall work experience. → What did you fail at? What did you excel at? Why? 4. Go through your Instagram profile. → Talk about special moments, or the difficult ones, and what you learned from them. 5. Scan your Pinterest boards. → What motivated you? What quotes or ideas do you love, and why? 6. Talk about a question a client asked you this week. → Is there a problem you helped them solve, and how did you solve it? 7. Talk about the podcast you listened to yesterday, or the book you read. → What stood out to you, and why? When you start thinking about these things during the day, → You will realise that everything can be turned into content. P.S. Where do you get all of your content ideas? ----- 🔔 If you enjoyed this post, follow me Courtney McPherson for more ♻️ Consider reposting this to help someone in your network. 💡 I share real-life tips on self-improvement & developing a growth mindset. ✍ If you're in the superyacht industry, head to my profile to see how I can help you!
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