The food and beverage industry has experienced a decline in #innovation of nearly 50% since 2007. According to Mintel, only 26% of new products introduced in early 2024 are considered truly innovative, compared to 50% in 2007. This decline is attributed to challenges in the supply chain, low-profit margins, and difficulties controlling product temperatures. While innovation in consumer packaged goods (#CPG) has faced challenges overall, the food and beverage sector has been particularly affected, leading to an increasing consumer preference for #privatelabel products. Companies such as McCormick & Co. and Conagra Brands emphasize the importance of innovation for growth. However, the high failure rate of new products and the desire to maintain existing brands have discouraged significant #investment in innovation, potentially impacting long-term profitability and market position.
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https://lnkd.in/eWyBB52b The decline in food and beverage innovation is a worrying trend that demands immediate action from F&B companies. As private label offerings become more competitive, it’s crucial for branded products to enhance their product development strategies. Although we know that the success rates for new products are low, companies can improve their chances by implementing well-thought-out product development processes and hiring experts to support their teams. Maintaining a balance between core product profitability and investing in innovation is essential for long-term growth and competitiveness in the market.
Food and beverage innovation plunges nearly 50% since 2007: Mintel
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🚀 Exciting Insights for Food & Beverage Sellers and GTM Professionals! The food and beverage industry is navigating a landscape shaped by technological advancements, regulatory changes, and shifting consumer preferences. Here’s what’s shaping our industry: 1. Sustainability is Key! 🌱 76% of F&B executives are confident about hitting sustainability goals by 2030. While sustainable packaging is a top priority, there’s a need for more focus on regenerative agriculture and plant-based initiatives. 🌿 #Sustainability #GreenFuture 2. M&A Activity is Rising! 📈 The first four months of 2024 saw the highest deal volume since 2016. Despite some challenges, the outlook remains positive with expectations for steady deal volumes and increasing values. 🥂 #Mergers #MarketTrends 3. Advanced Tech is Vital! 🤖 AI and automation are crucial for future-proofing food and beverage companies. These technologies enhance supply chain efficiency, speed up product development, and boost customer satisfaction. 💡 #TechInnovation #AI 4. Anti-Counterfeit Packaging is Booming! 🛡️ The market is expected to grow from $124.52B in 2023 to $428.33B by 2033. Protecting brands and ensuring product authenticity is more important than ever. 📦 #Packaging #BrandProtection For those selling solutions in sustainability, advanced technologies, financial services or tech, or anti-counterfeit measures, this landscape presents significant opportunities. Align your offerings with these needs and clearly communicate the benefits to tap into this growing market. For a deeper dive into these trends and strategies to stay ahead in the competitive F&B market, read our full report! 📰🔗 Stay informed, stay ahead! 🌟 #IndustryInsights #FoodAndBeverage #GTM #BusinessGrowth 👉 https://lnkd.in/eB2SttSQ
Navigating the Food and Beverage Industry (June '24): Key Insights and Trends for Sellers and GTM Professionals
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According to a recent report from Mintel, the food and beverage industry is experiencing a significant decline in innovation. This downturn raises important questions about the future of product development and consumer engagement in the market. As we navigate these challenging times, it’s crucial for brands to rethink their strategies and prioritize innovation that resonates with consumers.#FoodAndBeverage #Innovation #MarketTrends #ConsumerInsights
Food and beverage innovation plunges nearly 50% since 2007: Mintel
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The barrier to entry for private label CPG looks more promising as legacy brands show a decline in innovation. According to Mintel, innovation in the food and beverage industry has plummeted nearly 50% since 2007, with only 26% of new products introduced between January and May 2024 being genuinely new. This slowdown in innovation creates opportunities for private labels to capture market share as consumers increasingly turn to store brands. With fewer new offerings from established brands, the landscape is ripe for private label products to gain traction and appeal to value-conscious shoppers. Read More: https://lnkd.in/gFHKX_v7 #PrivateLabel #CPGInnovation #FoodAndBeverage #MarketTrends #ConsumerGoods #RetailNews #IndustryInsights #BrandStrategy #BusinessGrowth #BeverageIndustry
Food and beverage innovation plunges nearly 50% since 2007: Mintel
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According to a recent report from Mintel, the food and beverage industry is experiencing a significant decline in innovation. This downturn raises important questions about the future of product development and consumer engagement in the market. As we navigate these challenging times, it’s crucial for brands to rethink their strategies and prioritize innovation that resonates with consumers.#FoodAndBeverage #Innovation #MarketTrends #ConsumerInsights
Food and beverage innovation plunges nearly 50% since 2007: Mintel
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🍔 The Food & Beverage Industry Report 2024 by StartUs Insights offers a comprehensive analysis of the dynamic shifts in the food and beverage sector, emphasizing innovation, technological integration, and consumer habits that are reshaping the landscape. 📈 🔑 Key Insights: - Industry Trends: Despite a slight decline of -0.8%, the sector shows resilience through innovation, with a workforce surge adding 1.4 million new jobs. - Technological Advancements: Significant strides in AI and sustainable practices, particularly in food production and packaging. - Investment Insights: A thriving funding environment with over 76,000 rounds, featuring top investors like SoftBank Vision Fund and Tiger Global Management. - Employment Dynamics: Robust job creation with a global workforce of over 27 million, highlighting the sector's economic impact. 🌱 Innovators on the Rise: - ZabonEx: Revolutionizing food distribution with AI-driven predictions to minimize waste and enhance supply chain efficiency. - BetterBasket: Automating merchandising intelligence for grocery stores to optimize pricing and product assortment in real-time. - Re:meat: Pioneering in cultivated meat, focusing on sustainability with its serum-free technology to scale production. - LoopM: Advancing sustainable packaging by utilizing biomaterials to increase food safety and reduce waste. - Infusd Nutrition: Innovating with water-soluble functional ingredients for broader application in health and wellness products. 🔗 Full Report: https://bit.ly/3JHwJGD #Food #Beverage #Innovation #Sustainability #MarketInsights #FutureOfFood
Food and Beverage Industry Report 2024 | StartUs Insights
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According to a recent report from Mintel, the food and beverage industry is experiencing a significant decline in innovation. This downturn raises important questions about the future of product development and consumer engagement in the market. As we navigate these challenging times, it’s crucial for brands to rethink their strategies and prioritize innovation that resonates with consumers.
Food and beverage innovation plunges nearly 50% since 2007: Mintel
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According to a recent report from Mintel, the food and beverage industry is experiencing a significant decline in innovation. This downturn raises important questions about the future of product development and consumer engagement in the market. As we navigate these challenging times, it’s crucial for brands to rethink their strategies and prioritize innovation that resonates with consumers.#FoodAndBeverage #Innovation #MarketTrends #ConsumerInsights
Food and beverage innovation plunges nearly 50% since 2007: Mintel
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According to a recent report from Mintel, the food and beverage industry is experiencing a significant decline in innovation. This downturn raises important questions about the future of product development and consumer engagement in the market. As we navigate these challenging times, it’s crucial for brands to rethink their strategies and prioritize innovation that resonates with consumers.#FoodAndBeverage #Innovation #MarketTrends #ConsumerInsights
Food and beverage innovation plunges nearly 50% since 2007: Mintel
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According to a recent report from Mintel, the food and beverage industry is experiencing a significant decline in innovation. This downturn raises important questions about the future of product development and consumer engagement in the market. As we navigate these challenging times, it’s crucial for brands to rethink their strategies and prioritize innovation that resonates with consumers.#FoodAndBeverage #Innovation #MarketTrends #ConsumerInsights
Food and beverage innovation plunges nearly 50% since 2007: Mintel
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