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There seem to be more companies providing and reporting on carbon credits and sustainability than companies actually doing the sustainability bit. Companies providing businesses with decarbonisation solutions, including carbon footprint measurement, customer engagement tools, and carbon removal projects to help achieve net-zero goals… Aren’t actually helping with those goals. What helps with those goals is actually changing your operations. Trading numbers just solves the problem on paper. Actually solving sustainability problems? That seems impossible because (enter BS argument here). “When you’re told that something is impossible, is that the end of the conversation, or does that start a second dialogue in your mind, how to get around whoever it is that’s just told you that you can’t do something?” - Eric Weinstein.
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4moSpot on! Real sustainability requires action, not just numbers on paper