Akshay Kamble’s Post

Recently I came across the controversy around the cheese used by McDonald's India that if they use cheese analogues or substitutes in any of its products. This could have been a major blow to their brand reputation, but McDonald's India took a strategic approach that turned the situation around. Here's the story: The Allegation: Accusations surfaced that McDonald's India might be using cheese substitutes instead of real cheese. This raised concerns about food quality and transparency. In Response, Instead of dismissing the claims, McDonald's India prioritized transparency. They actively sought verification: Independent Testing: They commissioned testing by NABL-accredited labs. Regulatory Confirmation: They secured confirmation from the country's apex food safety regulator, who officially verified their use of 100% Real Cheese. This commitment to transparency is, in my opinion, a powerful marketing strategy in today's world as : Consumers crave knowledge: People want to know what they're putting in their bodies. Transparency builds trust and allows customers to make informed choices. Honesty builds loyalty: When a brand is open and honest, even in the face of criticism, it fosters a sense of loyalty and trust with its customers. Action speaks louder than words: Independent testing and regulatory confirmation go beyond mere claims. They demonstrate a genuine commitment to quality. In my opinion, McDonald's India's approach may not have been the flashiest marketing campaign, but it was undeniably effective. By prioritizing transparency, they addressed customer concerns, reassured them about the ingredients, and potentially strengthened their brand image. Share your views on it. #LinkedInGrowth #ActionableStrategies #RealTalk #contentwriting

Addressing the Cheese Controversy: Westlife Foodworld Limited plans. 1. Proactive Measures: Amid allegations of cheese substitutes in some menu items, Westlife Foodworld swiftly took action to ensure compliance and transparency. 2. Temporary Changes: In Maharashtra, where the controversy originated, certain menu items have been temporarily renamed to reflect transparency in ingredient use. For example, the popular McCheese Burger is now known as the Cheddar Delight burger. 3. Engagement with Authorities: The company is actively engaging with regulatory bodies to seek clarification and uphold stringent food standards. 4. Quality Assurance: Westlife Foodworld reassures customers of its commitment to using only genuine, high-quality cheese in all products. 5. Customer Reassurance: Despite the temporary changes, the company remains dedicated to providing a quality dining experience for its valued customers. 6. Looking Forward: With a focus on transparency and compliance, Westlife Foodworld is confident in overcoming this challenge and continuing to serve customers with excellence. #mcdonalds #fakenews #cheese #controversy #fmcgindustry #foodandbeverage McDonald's #equityresearch #finance #linkedingrowth

Excited to share the equity research report on Jubilant Foodworks limited. JFL has contributed for Indian QSR industry since 1996 and still holds the highest market share in fast food Pizza market. Have a look at the journey of Indian Pizza giant Jubilant Foodworks Limited in my detailed research report which contains Economic growth factors, Food Industry, QSR industry, Market share, Revenue, Margins, Capex, Leverage, Operating Efficiency, Return Ratios, Valuations.

#thoughtoftheday Exactly one year back in one of the articles about Pizza QSR's businesses(https://lnkd.in/gZSDyTmC), Management said that their margins had been damaged due to the cheese price. The cheese prices skyrocketed due to a hike in the milk prices. But there is some interesting data in the market after the Dodla Dairy Ltd's results. So, let's compare the Q3, 2024 results with Q3, 2023 results-   Gross Margin EBITDA Margin Q3 2023 25.30% 07.90% Q3 2024 30.00% 11.10% The company's presentation management said "The improvement in the margins owning to low raw material(Milk) prices and employee expenses. From the above data and statement, So in the future, we can expect margin improvement in Devyani International Limited, Sapphire Foods India Limited, and Jubilant FoodWorks Ltd. Comment your view... #pizza #analysis #stockmarketnews #results #indianeconomy #indianmarket

The Budget 2024 places a significant emphasis on food safety and supporting local food businesses with key allocations: 01) NABL Food Testing Labs: The government has allocated ₹3,000 crore to establish 100 National Accreditation Board for Testing and Calibration Laboratories (NABL) certified food testing labs. This initiative aims to enhance food safety and quality control across the country, ensuring that the food we consume meets the highest standards of safety and hygiene. 02)Street Food Hubs: In a move to support local food vendors and promote hygienic practices, ₹2,500 crore has been set aside to develop 100 street food hubs. These hubs will provide a clean and organized environment for street food vendors, helping them thrive while maintaining food safety and sanitation standards. These initiatives reflect a comprehensive approach to ensuring food safety and fostering the growth of local food businesses, which are integral to our economy and culture. By investing in these areas, the government aims to protect public health and support small entrepreneurs, creating a safer and more prosperous food ecosystem. #FoodSafety #LocalBusinesses #Innovation #India #FSSAI #FoodTech #SmallBusiness #EconomicGrowth #PublicHealth

"FSSAI Reverses Ban on A1 and A2 Milk Ads- A recent decision by the Food Safety and Standards Authority of India (FSSAI) has caught the attention of the dairy industry. A few days after banning the sale of dairy products labeled as A1 and A2 milk, the FSSAI withdrew its order. The authority plans to engage with industry experts and stakeholders to discuss the issue before making a final decision. This reversal comes after the FSSAI found many labels and advertisements promoting A1 and A2 milk to be misleading. What do you think about this decision? Do you believe A1 and A2 milk claims are scientifically supported? Let's discuss it!  For More Such news join Us Today Alpas Insights Food Innovations. Be a part of our growing community and take the first step towards enhancing your professional journey.                                                       #FSSAI #A1Milk #A2Milk #DairyIndustry  #FoodSafety #Alpas #Food #Foodprocessing #FoodTechnology #Foodtech #Foodies

India's Food Processing Sector To Reach USD 535 Billion Mark By 2025-26 Detailed study of the food processing sector of India by 2025-26 https://lnkd.in/dQpgjNWj Food Processing Sector To Reach USD 535 Billion Mark By 2025-26 Detailed study of the food processing sector of India by 2025-26/e2c41a12-83ef-4d5c-ab8b-75e4f8c9804e #spicoscommunication #spicosnewsarticles

The snacking industry is diversifying and experiencing rapid growth. Consumers now seek sustained satisfaction from products and pledge loyalty based on consistency. It clearly points at the pivotal role of ingredients as the epicenter for: ✅ The alignment of products concerning nature and specificity in snacking needs. ✅ Enhancing sensory appeal. ✅ Ensuring sustainability in sourcing and supply chain. ✅ Maintaining transparency and faith in preparations. ✅ Adhering to food safety and regulatory compliance. In line with this opportunity, Drytech is ushering in a revolution in snacks by reshaping snacking perceptions. Our goal is to redefine snacking excellence by helping our partners achieve unanimous consistency and harmony. Watch the video to know more. 💡 Interested to know about our snacking ways? 📲 +91 22 6859 2401 | 📧 marketing@drytechindia.com Sarit Haria | Upendra Mhatre | SANDESH L. | Shreya Bandyopadhyay | Durgesh tiwari | Saurabh Gupta | Prabhat Kanade | AMAR THORAT #foodscience #foodmanufacturing #foodprocessing #drytech

🍕🍔🍗 "Hungry for Success: The Food Business Landscape 🍕🍔🍗 A. Pizza Wars: The Rise of Alternatives i) Post-pandemic, pizza delivery chains like Papa Johns, La Pino’s, and more are shaking up Domino’s dominance. ii) Are you exploring new pizza joints beyond the usual suspects? B. Beyond the Big Mac: Burger Revolution i) McDonald’s and Burger King have company now with Burger Singh, Wat-a-Burger, and others. ii) Have you tried any of these newcomers in the burger scene? C. The Clucking Success of Fried Chicken i) Move over, KFC! Fried chicken is a hot seller, with McDonald’s making a splash. ii) 🍗 Did you know fried chicken is now a significant part of McDonald’s revenue? d. India’s Appetite for Growth i) India loves its non-veg, especially in South India, making it a hotspot for food business profitability. ii) 🌱 Despite being known for vegetarianism, India's appetite for non-veg is on the rise. e. Fried Chicken: The Next Big Thing i) With a growing market and increasing demand, fried chicken brands have a golden opportunity to thrive. ii) 🍗 Who's ready to take a bite into this booming market? Share your thoughts! What other food items do you think could see a rise in competition? Let's munch on this together! 🍽️💬 #FoodBusiness #GrowthOpportunities #arindamsil #HungryForSuccess

Is your clean label food is as clean as home made , home cooked food by your mother , by your wife, by your sister , by yourself !!! Why home cooked food is illegal and packed trash is super legal ??? Why can’t you tell your neighbor to cook meal, breakfast, bake cookies & breads , make thepla, icecreams, pickle , snacks or khakhra or beverage for you and charge subscription for her tiffin service ? Why can’t a micro food preneur live a dignified life by using her passion for fresh food cooking to make a profession ? Why they want you to stop cooking in your kitchens at all ? Why they want you to eat out to celebrate every occasion , why not we think 🤔 of pot lucks to build harmony in relationships ? Why we feel it is downgrading any party where home cooked or home chef made food is served ? Why don’t we train more home chefs in Food & Beverage Industry , but churning employee chefs with lack of knowledge about ingredients they use , why recipes are hi jacked by food ingredient brands ?? How a good food & beverages made fresh in a kart or kiosk is unsafe and bulk food made as junk in a big factory is safe ? How higher shelf life can be good for quality of life ? Why it is easy to get blood tested in 100/- and get instant results , but it is very difficult to get our packed food tested in a lab at a similar price ?? Eat food like medicine You will not need to eat medicine like food क्या आज से ५० साल पहले कैंसर, किडनी , डायबिटीज , ब्लड प्रेशर, फैटी लीवर, मानसिक उद्वेग एक आम बीमारी थी ? ग़रीब का भोजन (मिलेट) अमीर कर रहा है अमीरी जंक फ़ूड में दिखाई जा रही है बीमारी कम होने का नाम नहीं लेती नयी नयी दुविधा सामने आ रही है जैसा अन्न वैसा तन जैसा तन वैसा मन जैसा मन वैसे संस्कार जैसे संस्कार वैसा धन विचार कीजिए 🤔 जवाब मिल जाएगा 🤔🇮🇳😀 नहीं तो वीडियो देख लीजिए https://lnkd.in/g3GTEayk या फिर Revant Himatsingka (Food Pharmer) ke videos dekh lijiye 😀🎯👌☑️ Nitin Puri Arjun Vaidya The Whole Truth Foods Sri Kansal Sri Sri Tattva Bikanervala Foods Pvt. Ltd. Chef Manjit Singh Gill