This CEO wrote 30,000 hand-written thank you notes. You've probably heard of his company. You're probably a customer too. Doug Conant is the former CEO of Campbell Soup. Here's Doug Conant in his words: "I have sent roughly 30,000 handwritten notes to employees, from maintenance people to senior executives. He goes on to say: "I let them know that I am personally paying attention and celebrating their accomplishments." You don't have to write 30,000 notes like Doug Conant. Start with one. Because one is better than none.
Celebrate their accomplishments and show personal attention Ali Merchant
Craig Pratt - you inspired me a few years back to take up the habit of expressing thanks each holiday season with hand-written cards. I think I'm only about 29,900 shy of Mr. Conant. 😊
This is interesting, and something I've not heard about, Ali Merchant. I would add that sincerity and authenticity are necessary, obviously something which isn't a concern if the CEO has written 30,000 handwritten notes. What I mean is actions speak louder than words. It's easy to say / write gratitude. It's lot harder to make decisions which benefit the employees at the cost of a few percentage points in profit or the preservation of million-dollar bonuses for the C-Suite.
Add a little gift 🎁 with the hand written note. It will show that you care for your team along with their growth.
This is one of my favourite stories about leadership. Sometimes what your team wants is really simple - a genuine thank you.
So important and a practice I have implemented for many years
everyone likes that personal touch.
So much inspirational ❤️
Wow, what an inspiration, Ali Merchant
Be the leader employees BRAG about 🤗📢➡️ Daily Doses of Leadership Development & Motivation. 💡SVP Bank of America 🏦 All views and advice expressed are my own💬.
9moAli Merchant - I remember reading about this in principles of leadership and I made it a point to hand-write to my team (much smaller of about 70 at the time). I made sure to address it to their home and thank not only the associate, but their family. I also pulled up some old interview packets and was able to tie back their progress with the original goals for the position when I offered them the position. Probably one of the most gratifying and long-lasting investment of time I ever did. I still have people telling me how much that meant 7 years later and continue that practice today.