Principal & Executive Producer @ SUBLIMITY | Champion & Practitioner of Audience Enchantment Cycle, Imagination Marketing
~~ THE ONLY STRATEGY FOR ENCHANTING SUPPORTERS ~~ The future of audience participation with nonprofits is experience-driven for one simple reason: Humans are wired for experience. That's why experience is the strategy that always wins. In every sector. In every era. But because there can be confusion around what we mean by "audience experience" (AX), we've created the SUBLIMITY AX Schema. Click in the link in the first comment to read about the schema and download it for your own use developing fresh, new experience concepts for your audience members. ~~~~~ #audienceexperience #reenchantment #nonprofitinnovation #nonprofitmarketing
This is great, Allen! Love it!
Principal & Executive Producer @ SUBLIMITY | Champion & Practitioner of Audience Enchantment Cycle, Imagination Marketing
3moGet the good stuff here: https://www.sublimity.co/blog/experience-is-the-only-strategy-for-enchanting-supporters