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Stopping Policy Abuse and Bad Actors for Retail at Yofi AI. Forbes 30 under 30 2024.

On Sunday, I stumbled upon a TikTok of a shopper venting about Saks Fifth Avenue denying her return—two days before the news dropped that Saks was clamping down on returns abuse. Talk about timing, especially before the holiday. We always focus on returns abuse, but what about the cost of getting it wrong? A brand refusing a legitimate return is a fast track to eroding trust and damaging customer loyalty. Limiting returns might seem like a quick fix, but it’s far from effective. Instead of restrictive blanket policies, brands should be leveraging data to distinguish between problematic returns and genuine customers. At Yofi, we focus on dynamic policies that allow brands to make smarter, more informed decisions about each customer, protecting the business while maintaining strong customer relationships. This debate is growing in the retail community: how do you create customer-friendly policies without constantly eating the cost of returns?

Woman shares bizarre reason why Saks Fifth Avenue allegedly refused her dress return

Woman shares bizarre reason why Saks Fifth Avenue allegedly refused her dress return

independent.co.uk

You go girl. A happy person tells 10 people. An unhappy person tells 100!!

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